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Debabrata Dutta Choudhury

Debabrata Dutta Choudhury

Management Trainee

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location of Debabrata Dutta ChoudhuryFrankfurt, Hesse, Germany

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  • Timeline

  • About me

    Think of me as a storyteller, dedicated to helping clients, tell theirs. EV|CPG|MMM Analytics|Digital|SM|ECOM| 6σGreenBelt

  • Education

    • IBS, Gurgaon

      -
      Master of Business Administration - MBA Marketing and Finance

    • INDIAN ACADEMY GROUP OF INSTITUTIONS

      -
      Bachelor of Applied Science - BASc Biotechnology

  • Experience

    • Ashok Leyland

      Apr 2009 - Jun 2009
      Management Trainee

      Was in the corporate finance team of the Power Solutions Business in the corporate office of Ashok Leyland, Chennai.

    • Ing Vysya Bank is now Kotak Mahindra Bank

      Apr 2010 - Jan 2011
      Relationship Manager – Wealth Management

      •Financial Advisory and Financial Planning services to HNI clients•Analysing existing market trends, understanding the client's specific investment requirement and providing customized investment advisory solutions to ensure maximum profitability and optimize portfolio

    • Tata Consultancy Services

      Apr 2011 - Feb 2020

      • Leading the North America and Latam engagement for Reckitt Benckiser responsible for executing and leading all the projects in the global space for the sector• Knowledge Management lead of a team of 43 associates• Managing research studies by partnering with onsite partners to gain business intelligence, formulating strategies and further presenting it to the senior management• Identifying potential business opportunities through business intelligence and networking to build the brand Weniger anzeigen • Leading the Fabric, Home and Battery Sector for P&G and Global PepsiCo, responsible for executing and leading all the projects in the global space for the sector• Grooming and nurturing a team of 14 associates • Knowledge Management lead of a team of 43 associates• Managing research studies by partnering with onsite partners to gain business intelligence, formulating strategies and further presenting it to the senior management• Identifying potential business opportunities through business intelligence and networking to build the brand• Deliver insight based marketing consulting to P&G’s key global accounts and deliver MROI leveraging Marketing Mix Modeling• Build and strengthen client partnerships through constant engagement and actionable recommendations Weniger anzeigen

      • Sector Lead - Global Reckitt Benckiser

        Jan 2017 - Feb 2020

      • Sector Lead: Fabric & Home Care, P&G and PepsiCo

        Jul 2014 - Feb 2017

      • Senior Analyst – Marketing Mix Modeling - P&G

        Sept 2012 - Jun 2014

      • Business Analyst – Marketing Mix Modeling

        Apr 2011 - Aug 2012

    • Nielsen Media, Europe

      Jan 2021 - Jan 2021
      Contractual Consultant

    • Refined Labs GmbH - A Nielsen Company

      Jan 2022 - now
      Sr. Account Manager

      Helping EV and CPG clients in their strategic business decisions pertaining to sales and media drivers. Providing insights on media budget optimizations and also helping clients adapt to digital media proliferation and optimizing TV advertising

  • Licenses & Certifications

    • TCS Lean Six Sigma Green Belt

      Tata Consultancy Services
      Mar 2014