Yashvee Baid

Experience

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  Designholichyd

  Oct 2020 - Jul 2021

  Social Media Manager

  - Developed and executed strategic Instagram marketing campaigns for a diverse range of clients, including businesses and influencers, to increase their online visibility and engagement.- Conducted thorough audience research to identify target demographics, interests, and behaviors, ensuring that the marketing efforts reached the right audience.- Created compelling and visually appealing content for Instagram, including photos, videos, and graphics, to enhance brand presence and storytelling.- Implemented effective hashtag strategies to maximize reach, improve discoverability, and engage with relevant communities and conversations.- Monitored and analyzed key performance metrics, such as engagement rates, follower growth, and website traffic, to evaluate campaign success and make data-driven optimizations.- Utilized Instagram's advertising features, such as sponsored posts and stories, to boost brand awareness and drive conversions.- Collaborated with influencers and brand ambassadors to leverage their reach and establish authentic partnerships for increased brand exposure.- Developed and executed influencer marketing campaigns, including identifying suitable influencers, negotiating partnerships, and tracking campaign performance.- Stayed up-to-date with the latest trends, features, and algorithm changes on Instagram to ensure the implementation of best practices and maintain a competitive edge.- Provided strategic guidance and recommendations to clients on optimizing their Instagram profiles, including bio optimization, content strategy, and profile aesthetics.- Built strong relationships with clients based on trust, communication, and delivering measurable results.- Received positive feedback from clients for achieving increased engagement, follower growth, and conversions through effective Instagram marketing strategies. Show less

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  Idea first

  Aug 2021 - Jul 2022

  Social Media Manager

  - Developed and implemented comprehensive social media strategies for IdeaFirst, a leading digital marketing agency, to enhance brand presence and engage with the target audience.- Managed multiple social media platforms, including Facebook, Instagram, Youtube, ensuring consistent branding and messaging across all channels.- Created and curated engaging content, including text, images, videos, and infographics, to drive audience engagement, increase followers, and promote brand awareness.- Monitored social media trends, industry news, and competitor activities to identify opportunities for content creation and strategic campaigns.- Implemented effective community management strategies to foster meaningful interactions, respond to customer inquiries, and address concerns promptly.- Conducted regular social media audits and performance analysis to measure the success of campaigns, track key metrics, and make data-driven decisions for optimization.- Collaborated with cross-functional teams, including marketing, design, and content, to align social media efforts with overall marketing strategies and campaigns- Managed social media advertising campaigns, including budget allocation, targeting, and creative optimization, to drive lead generation and conversions.- Utilized social listening tools to monitor brand mentions, sentiment analysis, and customer feedback, allowing for timely responses and proactive reputation management.- Stayed updated with emerging social media trends, tools, and best practices, ensuring that IdeaFirst remains at the forefront of social media marketing strategies.- Actively engaged in social media industry events, webinars, and conferences to continuously enhance knowledge and share insights with the team.- Demonstrated excellent communication and project management skills, ensuring timely delivery of social media campaigns and effectively coordinating with internal stakeholders and clients. Show less

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  Ycagency

  Aug 2022 - now

  Founder

  - Provided freelance social media management services to clients across various industries, effectively managing their social media presence and driving engagement.- Developed tailored social media strategies and content plans based on client objectives, target audience, and industry trends.- Managed social media accounts, including scheduling and publishing posts, monitoring comments and messages, and responding promptly to inquiries and feedback.- Conducted in-depth audience research and implemented effective targeting strategies to reach the right audience and maximize engagement and conversion rates.- Monitored social media analytics and insights, tracking key performance metrics, and providing regular reports to clients, showcasing the impact of social media efforts.- Implemented social media advertising campaigns, optimizing ad targeting, budget allocation, and creative content to drive traffic, generate leads, and increase conversions.- Engaged in community management activities, fostering conversations, and building relationships with the audience to enhance brand loyalty and customer satisfaction.- Stayed updated with the latest social media trends, tools, and best practices to provide clients with innovative strategies and maximize their social media presence.- Collaborated with clients and other freelance professionals, including graphic designers and content creators, to ensure cohesive branding and effective content creation.- Demonstrated excellent communication skills, maintaining regular communication with clients, understanding their goals and requirements, and providing strategic recommendations.- Managed multiple client accounts simultaneously, ensuring timely delivery of projects, meeting deadlines, and maintaining high-quality standards.- Proactively sought new freelance opportunities and built a strong network of clients, utilizing referrals and online platforms to expand client base and grow the freelance business. Show less