Mukhesh Chinnam

Experience

• 

  American Express

  Jan 2013 - Apr 2014

  Relationship Manager
• 

  SBI Card

  Apr 2014 - Nov 2021

  Key ResponsibilitiesTeam Management• Handled a team of 130 NFTEs and 3 FTEs.• Ensured target achievement and maintained quality standards.Metric Tracking• Monitored key business metrics such as account, productivity, costing, approval rate, and premium.• Drove productivity and managed costs of acquisition.Recruitment• Tracked NFTE headcount and hired replacements for both FTEs and NFTEs.Application Tracking• Monitored applications from dispatch to decisions.Training• Provided appropriate training to Sales Executives, particularly focusing on non-performers.Cross-Functional Collaboration• Regularly interacted with cross-functional teams for cross-selling, addressing declines, and resolving customer complaints.Compliance• Ensured 100% adherence to audit parameters in line with existing policies.Approval Rates• Increased approval rates through the right sourcing mix.Guidance and Support• Guided trainers and backend staff to increase premium penetration and productivity.Business Development• Acquired new avenues from channel partners such as malls, stores, and pumps for new business development.Key Achievements:Account Management• Touched 2354 core card accounts in March'19 while handling AP and Telangana states.Recognition• Won the Etihad card contest and stood as Pan India's No. 1 RSM in May'19.Business Growth• Touched 1800 core card accounts from the Hyderabad region in May'19.• Maintained 35% premium card penetration in 2019.Partnerships• Onboarded and partnered with Hyderabad Metro Rail for new card acquisition in the open market, contributing 400+ cards per month.Overall Performance• Touched 14,000+ core card accounts from the Hyderabad region in 2019-20.Collections• Collected 4.7 Cr from moratorium customers from July'20 to Aug'20.Digital Transformation• Improved net approval rate by 10% by implementing 100% digital KYC from March'21. Show less Manager - Area Sales, 4/2017 to 10/2018.Area Sales Manager, 4/2014 to 3/2017.Key Responsibilities:1. Sales Management• Drove SBI card sales through open market channels and Point of Sales.• Identified new sourcing opportunities by establishing working relationships with key stores/malls.• Handled a team of Sales Executives, Group Leaders/Team Leaders, and Backend teams.• Ensured compliance in sourcing processes and manage costs of acquisition.• Monitored and developed sales teams to enhance productivity.2. Operations and Training:• Tracked applications from dispatch to decisions.• Provided appropriate training to Sales Executives.• Conducted training sessions for employees on card benefits and features.• Ensured adherence to audit parameters and existing policies.3. Performance Monitoring and Reporting• Delivered presentations to monitor and discuss monthly credit card sales performance.• Was responsible for increasing approval rates with the right sourcing.Key Achievements:• Achieved 1000 Accounts in May '17, being the only ASM to achieve this in a short span.• Ranked as TOP 2 ASM in Pan India from Q2 2017 to 10/2018.• Consistently in Pan India Top 5 ASM list in POS Channel from Q4 2016 to 10/2018.• Achieved a total of 28% Premium card Penetration in 2017-18.• Presented in front of the CEO regarding Chennai Performance metrics for 2017-18.• Introduced major vendors to SBI cards, such as Saravana Stores, Mega Mart, Heritage, Grand Mall, OMR Food Street, and Vivira Mall in Chennai.• Achieved a total of 9678 accounts in 2017-18. Show less

  • Regional Sales Manager

    Oct 2018 - Nov 2021

  • Area Sales Manager

    Apr 2014 - Sept 2018