Giuliana Giardina

Experience

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  Centro stampa Giardina

  Jan 2010 - Jan 2014

  Graphic Designer

  ∙ Preparation and preocessing of clerical product: business cards, letterheads, stamps ∙ Brand identity creation for local enterprises and agroalimentary firms ∙ Use of professional machinary: cutting and folding machines and inkjet and laser prints

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  Biba Congressi

  May 2015 - Jun 2017

  Junior Project Manager

  ∙ Event management and budgeting: organisation of CME (Continuing Medical education) events, conferences, congresses and meetings ∙ Logistics development ∙ Marketing and communication (Social Media, Website) ∙ Multimedia and promotions of the events (coordination of media image)

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  Europol

  Dec 2017 - May 2018

  Media and Graphic Design Support Internship presso European Agency

  ∙ Design of communication materials: interactive presentations, flyers, newsletter∙ Creation of social media campaigns∙ Design of templates and layout for strategic analysis’s products∙ Design of internal reports and publications∙ Management of meetings and design of event visual identity∙ Administrative support

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  OIC Group

  Oct 2018 - Oct 2021

  Communication and Event Management Specialist

  ∙ International Event Management and Budgeting∙ Evaluate advertising and promotional programs to ensure they align with PR goals∙ Develop press kit materials for media outlets (press releases, pitch letters, feature articles, and trend stories)∙ Social Media Management and Content Development∙ Design of website UI and implementation

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  Oleum Mazzola di Manfredi Mazzola

  Sept 2021 - Jun 2023

  Chief Marketing Officer

  ∙ Developed and managed the complete brand identity, including logos, label designs, and company website. ∙ Executed comprehensive market research and implemented targeted campaigns to strengthen brand presence.∙ Created high-impact visual and written content.∙ Managed paid social media advertising campaigns, optimizing performance and ensuring alignment with overarching marketing goals.∙ Analyzed social media metrics and audience data, delivering actionable insights for future content strategies and boosted community engagement.🥇 Gold Medal in the International Packaging, Design and Innovation Contest🍃 Gambero Rosso 2022 Guide🍃 Flos Olei 2023 Guide Show less

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  MCO | Onward to the next level

  Oct 2021 - Jul 2022

  Communication and Marketing Specialist

  ∙ Develop multi-channel marketing and communication strategies ensuring content alignment and feasibility∙ Plan and implement marketing approaches including targeting, personalisation of messages and measurability∙ Led multi-channel marketing campaigns, utilizing social media and digital marketing strategies.∙ Designed and developed visually engaging websites, integrating innovative content creation strategies to enhance user experience and boost web traffic.