Chithra Prasad Rao

Chithra Prasad Rao

Lecturer

Followers of Chithra Prasad Rao5000 followers
location of Chithra Prasad RaoBengaluru, Karnataka, India

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  • Timeline

  • Skills

    Competitive intelligence
    Analytics
    Pharmaceutical industry
    Competitive analysis
    Data analysis
    Market research
    Pharmaceutics
    Oncology
    Vendor management
    Market analysis
    Crm
    Product management
    Team management
    Change management
    Life sciences
    Pharmaceutical sales
    Management
    Product lifecycle management
    Regulatory affairs
    Project planning
    Business development
    Biotechnology
    Customer relationship management
    Marketing management
  • About me

    A competent professional with over 23 years of experience in managing products & medico-marketing programs / revenue expansion activities with key focus on bottom-line profitability by ensuring optimal utilization of resources as well as hand-holding of delivery team, business partners and key stakeholders with Medical / Pharmaceutical industry

  • Education

    • Government College of Pharmacy, Bangalore University

      1989 - 1993
      B.Pharm Pharmacy

      Activities and Societies: Throwball

    • Indira Gandhi National Open University

      1997 - 2000
      MBA Marketing
  • Experience

    • Sharada Vilas College of Pharmacy

      Sept 1999 - Sept 2000
      Lecturer

      Taught Pharmaceutical Marketing and Pharmacology

    • Anglo-French Drugs and Industries

      Apr 2004 - Apr 2006
      Group Product Manager

      Product portfolio assessment - Determine overall product strategy in co-ordination with top management, Develop long term brand plans & track progress, Research on product portfolio optimization, Messaging and communication planNew product launch and field training - Conduct training program for new product launches, Interact with physicians on new product messaging and communication, On the field training for representatives and managers on objection handlingManaged a team of Product Executives - Guide on: product positioning and story board development, Competition analysis – using ORG-IMS data, marketing collaterals for communicating brand attributes, Motivate and train team members to handle additional responsibilities Show less

    • PharmARC Analytic Solutions

      Apr 2006 - May 2009
      Client Manager

      Contribute to Sales efforts - Conceptualize the most appropriate methodology for executing projects, Ensure accurate effort estimation and pricing of engagements, Prepare and submit proposalsPractice Development - Prepare business plan, Contribute to evolving strategies to achieve the Business Plan, Build capabilities and case studies for marketing Project Management - Project planning and resource allocation, Review efficiency, Implement risk mitigation wherever required Project Delivery - Conceptualizing and designing the deliverable, Undertake periodic reviews to ensure that project teams are adhering to timelines and quality standard Client relationships - Client interface for projects at every stage of the engagementTeam initiatives - Act as Mentor for the assigned team members from a feedback and development point of view, Provide project level feedback of the team members Show less

    • Indegene

      May 2009 - Mar 2015

      Delivery head of the group comprising of competitive intelligence, knowledge services, analytics, health economics and outcomes research practices.Accountable for achieving the revenue target of the division along with the Vertical Head and responsible for P&L for the group Maintain and grow current client accounts by ensuring that the right team with relevant skill sets are deployed and ensure a high client satisfaction Operations head of the group comprising of competitive intelligence, knowledge services, analytics and health economics and outcomes research practices.Effective project management and resource management to maintain and grow current client accounts by ensuring that the right team with relevant skill sets are deployed Recruit, motivate and retain best talents by providing training and mentoring Execution lead of competitive intelligence group.Manage and execute projects in desk and primary market research.Team allocation and management.Developing additional capabilities and training the team on the new services Managed a centre of excellence for a big pharma and delivered close to 50 projects in a year related to pipeline analysis and clinical trial analytics.Responsible for reviewing all deliverables and providing insights and recommendations

      • Director, Research Analytics and Insights

        Aug 2014 - Mar 2015
      • Associate Director, Research Analytics and Insights

        Jul 2011 - Jul 2014
      • Engagement Manager

        Jun 2010 - Aug 2011
      • Manager - Scientific and Competitive Intelligence

        May 2009 - Jun 2010
    • Decision Resources Group, part of Clarivate

      Apr 2015 - Nov 2017
      Vice President/Practice Head, Market Assessment

      Set-up delivery team in India to support US operations and transitioned work to the team.

    • Indegene

      Nov 2017 - now

      On a journey towards data driven Business Excellence

      • Associate Vice President, Business Excellence

        Jan 2024 - now
      • Senior Director, Business Excellence

        Nov 2017 - Dec 2023
    • Indegene

      -
      Associate Vice President, Business Excellence
  • Licenses & Certifications

    • Strategic Thinking

      LinkedIn
      Nov 2021
      View certificate certificate
    • Lean Six Sigma Black Belt

      Anexas Europe
    • Lean Six Sigma Green Belt

      Anexas Europe