Sihle Bulunga

Experience

• 

  Verify-Me Technologies

  Apr 2022 - Nov 2022

  Marketing Campaign Manager

  Through our candidate video introduction system, we brought innovation and simplicity to the hiring process through the VerifyMe App.My duties were to:-Capture candidate data and ensure sound uploading and verification of documents onto the back end.-Source and allocate temp staff.-Dispatch and manage promotion staff and temp employees for our clients events and brand activations.-Manage promoter timesheets and attendance.-Developed and executed a comprehensive digital recruitment campaign strategy, resulting in a significant increase in candidate applications.-Managed the development and implementation of candidate-facing campaigns and initiatives to improve the user experience and increase engagement.-Coordinated and staffed clients promotional events.-Analyzed campaign performance and provided actionable insights to inform future strategy, resulting in 40% improvement in conversion rate.-Collaborated with other departments, such as marketing and HR, to ensure cohesive branding and messaging throughout the candidate journey.-Developed and maintained relationships with key stakeholders and partners to support the recruitment campaign.-Built and managed a team of campaign promoters and mascots-Created and managed social media campaigns resulting in a 48.2% increase in candidate applications-Utilized social media to generate leads and increase brand awareness, resulting as growth in followers-Produced content such as articles and videos to be shared across the web and social media platforms.-Gathered and analyzed data on campaign results and provided reports to management-Provided regular progress reports to the management team on campaign progress.-Tracked industry trends and competitor activity, making recommendations for improvements to the campaign Show less

• 

  InspHired Recruitment Solutions

  Apr 2022 - Nov 2022

  Marketing Coordinator

  I oversaw the following duties as a Marketing Coordinator:-Design and implement marketing campaigns.-Develop creative ways of increasing brand awareness.-Track Marketing activities and make recommendations for improvement on campaigns and services being provided.-Analyse statistics and prepare daily reports on sales data and campaign progress.-Produce social media content and promotional materials.-Source for clients and new business opportunities.-Conduct client development research on potential companies-Administrate and screen candidate profiles for profile verification via our recruitment app VerifyMe. Show less

• 

  Deschan Marketing and Promotions

  Nov 2022 - Nov 2023

  Social Media Coordinator

  I have created a proven track record of developing and implementing successful social media strategies to increase brand awareness and drive engagement. Skilled in creating engaging and shareable content, managing social media accounts, and providing regular analytics and insights. Strong written and verbal communication skills, along with a creative and strategic mindset.Responsibilities:-Develop and implement comprehensive social media strategy increasing brand awareness and engagement-Create and curate engaging and shareable content, resulting in an increase on social media followers-Analyze and report on social media performance, providing actionable insights to improve future strategy-Manage day-to-day posting and community management of social media accounts-Collaborate with other departments and clients marketing departments to ensure cohesive brand message and cross-promotion-Stay up-to-date with latest social media trends and best practices to optimize content for target audience-Use social media management tools, Facebook Ads Manager and Google Analytics-Creating visual and video content, knowledge of SEO, web traffic metrics and paid promotion-Strong organizational and analytical skills, ability to prioritize and manage multiple projects at a time.Skills Used:-Copywriting-Social media management and strategy development-Written and verbal communication skills-Organizational skills and attention to detail-Creativity and strategic mindset-Social media management tools, such as SocialPilot, Crowdfire, Asana, Meta Business Suite and Insights-Facebook Ads Manager and Google Analytics-Creating visual and video content-SEO and web traffic metrics-Paid social media promotion. Show less

• 

  Zadok Construction

  Jan 2024 - now

  Sales And Marketing Coordinator