Yuriy Reznik

Experience

• 

  ООО "ТД Промо Групп"

  Feb 2008 - Mar 2016

  Key responsibilities:• maintaining and increasing sales• developing a client base• building strong relationships with key accounts• taking part in local exhibitions as the main presentation speaker• managing installation team, their pricing, and schedulingMain achievements:• completed more than 800 purchasing and installation contracts• signed and implemented the largest contract in the company's history• participated in opening 4 retail stores (organizing space, developing trade equipment, and samples)• taught and prepared to work more than 15 sales managersWas promoted to a position of Brand Manager Show less

  • Brand Manager

    Apr 2012 - Mar 2016

  • Sales Manager

    Feb 2008 - Mar 2012
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  Anheuser-Busch InBev

  Aug 2016 - Mar 2017

  Distribution Planning Manager

  Key responsibilities:• planning and analysis of finished products stocks• coordination and organization of the movement of finished products between departmentsMain achievements:• decrease average "low freshness level" finished product stock on 15% • was graduate the first step of «White belt PDCA course»

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  MAXUS International Corp.

  Jul 2017 - Dec 2019

  Key responsibilities:• developing product and marketing strategies for different brands in the B2C segment • forming scope and feasibility study for new product development projects• managing and monitoring NPD projects according to schedule and scope; project tracking and status reporting; analyzing risks and initiating corrective actions• organizing and controlling internal cross-functional B2C-team of 11 specialists (product and category managers, analytics, QA and procurement specialists, designers) • participating in international lighting fairs as a buyer. Conducting negotiations with external manufacturersMain achievements:• developed product range, positioning, and sales strategy for at least 12 product groups under brands "MAXUS" and "GLOBAL"• launched to market over 150 SKU of different lighting fixtures for indoor and outdoor use• was the initiator and led a pilot cross-functional team that used a Kanban methodology in several projects. The main administration tool was JIRA Show less Key responsibilities:• tracking, analyzing market trends, products and innovations, identifying key customers’ requirements (hidden needs also)• drafting the «new product development brief» (technical specification, consumer properties, functionality, design, packing)• developing ways to increase the main financial and economic indicators of a brand (sales volume, margin, stock turnover)• forming specifications for POS materials and performing product range presentations to the sales department and customers• managing the marketing budget for the brand throughout the year Show less

  • Project Manager

    May 2018 - Dec 2019

  • Brand Manager

    Jul 2017 - May 2018
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  MobiDev

  Mar 2020 - now

  Assistant to Project Manager