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Pete Martin

Pete Martin

Expert

Followers of Pete Martin6000 followers
location of Pete MartinDetroit Metropolitan Area

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  • Timeline

  • About me

    Founder. Father. Investor. Happy human. I believe in you :)

  • Education

    • Alma College

      2004 - 2005

    • Michigan State University

      2005 - 2009
      Bachelor's degree

  • Experience

    • Apple

      Nov 2009 - Mar 2011
      Expert

      At Apple, I learned a tremendous amount about how a high-performing company operates. I achieved over $2M in sales (one of the top performers in the state of Michigan) during my time at Apple while also growing great relationships with my peers. I use what I learned about how Apple views culture, teamwork, and execution to this day.

    • DASH Financial Technologies

      Mar 2011 - Oct 2013
      Head of Customer Success

      At Dash, the electronic broker-dealer, I was responsible for building out multiple teams and processes across departments (including IT, HR, and Customer Success). I worked closely with the executive team on executing new strategic initiatives, and was responsible for building an onboarding process that allowed us to scale the number of concurrent customers our onboarding team could support at a time.

    • ALTR

      Jan 2014 - Aug 2022
      Co-Founder

      I owned and managed the team behind ALTR's Product-Led Growth strategy and execution, including persona research, packaging, pricing (including our Free plan), and supporting content. We succeeded by working across teams to build PLG competencies, using data to measure and report on our progress, and iterating to constantly improve. I spent much of the early days at ALTR building out our teams and processes, including the evaluation and purchase of much of the software we use, along with being highly involved in our PCI and SOC 2 Type II certifications. Show less

    • Michigan Founders Fund

      Feb 2023 - Nov 2024
      Head of Connection

      Helped to build density, fellowship, and an incredible culture of founders helping founders across Michigan's thriving startup ecosystem. There will be many unicorns created in Michigan in the next 10 years. And many of them will come out of MFF!#1 emerging startup ecosystem. Globally.#1 state for Venture Capital investment growth.

    • MSU Research Foundation

      Nov 2024 - now
      Director of Portfolio Management

      Driving success for hundreds of venture-backed startups across Michigan and beyond.

  • Licenses & Certifications