Jake Shook

Experience

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  Journeys

  Mar 2015 - Jan 2017

  Sales Associate

  • Gained invaluable people skills while selling product and answering consumer questions• Learned organizational strategies and marketing techniques

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  ACCO Brands

  Jun 2017 - Jan 2019

  Graphic Design Intern

  • Worked in an office climate and built relationships with employees of all levels• Gained experience in Photoshop, Illustrator, and Bridge• Followed complex directions in order to edit long lists of photos and line art pieces

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  The Modern College of Design

  Nov 2018 - Apr 2019

  2019 AAF District 5 NSAC Presenter

  • Selected as one of 20 students to create a strategic awareness campaign for Weinerschnitzel to present at NSAC in Louisville, KY. This was apart of the AAF’s District 5 annual meeting.• Placed 2nd in the district for our awareness campaign.• Developed a creative campaign that built top of mind awareness by focusing on positive perceptions of the hot dog by positioning the food category as one of a kind.• Conducted primary and secondary research, including focus groups, in-depth interviews, surveys, and used online databases to gain insights on hot dogs and perception of them as a whole. Show less

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  Scene75 Entertainment Center

  Apr 2019 - Jul 2019

  Graphic Design Intern

  • Worked in a fast-paced, entertainment environment creating graphics for several large scale print projects• Adhered to brand standards and guidelines while designing; expressing the fun and colorful atmosphere of the company• Internship was extended for an extra month due to good work performance and to aid in the opening of a new location

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  Incenta Rewards

  Sept 2019 - Nov 2020

  Marketing and Events Specialist

  • Worked with a small, tight-knit team in an office climate primarily creating marketing materials and graphics packages for an array of different products and services• Collaborated on digital and print marketing efforts that drove increased traffic and sales to Incenta's website• Contributed to the launch of a new division in the company; aiding with sales, marketing, website development and inventory up-keep• Worked with a warehouse team to help ship out large amounts of inventory while on deadlines Show less

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  Elevator SEO

  Mar 2021 - Sept 2024

  Marketing and Content Manager

  • Oversee copywriting, marketing, and content creation for an array of different clients• Build web pages for clients through multiple different CMS hubs, including Wordpress, Wix, and Hubspot• Deliver clients unique and effective SEO content for their website• Created logos and branding guide for the company, as well as designed marketing materials for clients

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  Wright Brothers Institute

  Sept 2024 - now

  Junior Marketing Specialist