Desiree Layne, MBA, PMP

Desiree Layne, MBA, PMP

Intern

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  • Timeline

  • About me

    Experienced Senior Operations Manager with over 15 years of expertise in diverse operational fields.

  • Education

    • Johnson and Wales University

      1998 - 2001
      Bachelor's degree Travel Tourism Marketing Summa Cum Laude

      Activities and Societies: Student Alumni Association, Caribbean Students Association, Eta Sigma Delta International Hospitality Management Society

    • London Metropolitan University

      2013 - 2015
      Master of Business Administration (MBA) International Business
    • Harvard Business School Online

      2021 - 2021
      Other; Certificate in Business Analytics Complete

      HBS Online Business Analytics is an 8-week, 40-hour online certificate program from Harvard Business School. Business Analytics introduces quantitative methods used to analyze data and make better management decisions. Participants hone their understanding of key concepts, managerial judgment, and ability to apply course concepts to real business problems. Business Analytics was developed by leading Harvard Business School faculty and is delivered in an active learning environment based on the… Show more HBS Online Business Analytics is an 8-week, 40-hour online certificate program from Harvard Business School. Business Analytics introduces quantitative methods used to analyze data and make better management decisions. Participants hone their understanding of key concepts, managerial judgment, and ability to apply course concepts to real business problems. Business Analytics was developed by leading Harvard Business School faculty and is delivered in an active learning environment based on the HBS signature case-based learning method. Show less

  • Experience

    • Caribbean Tourism Organization

      Jan 2003 - Jan 2003
      Intern
    • Marcus evans Group

      Mar 2005 - Oct 2006
      Operations Manager
    • Marcus Evans

      Jan 2007 - Apr 2008
      Senior Operations Manager

      Controlled $1M budgets for executive level summits and conferences returning a 50% profit margin. Managed activities for cross-functional staff, attendees, speakers and sponsors.

    • Gildan

      Jan 2009 - now

      Responsible for implementing, validating, and maintaining the product information in Gildan Systems, as well as for new business integrations. Responsible for managing marketing, advertising and promotional activities in the USA, Canada and Europe providing guidance in Colombia, Mexico and Asia.Analyse market trends and recommend changes to marketing strategies based on analysis and feedback.Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives and market characteristics. Managed trade shows in the USA, Canada, Europe and MexicoPrimary liaison in the marketing department for the international marketsOversaw production of all marketing collateral for seven markets in 12 languages

      • Senior Manager, Product Operations & Data Integrity

        Feb 2024 - now
      • Manager, Product Data Integrity

        Jan 2017 - May 2024
      • Brand Manager, Gildan

        May 2013 - Dec 2017
      • Manager, Tradeshows/International Markets

        Feb 2011 - May 2013
      • Senior Coordinator, Tradeshows/International Markets

        Mar 2010 - Feb 2011
      • Forecast Analyst

        Jan 2009 - Mar 2010
  • Licenses & Certifications

    • Project Management Professional (PMP)

      Project Management Institute
      Jul 2012