Danielle Dean

Danielle Dean

HR Coordinator

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  • Timeline

  • About me

    Senior Manager, Global Marketing Strategy at Abbott Structural Heart

  • Education

    • University of Sydney

      2011 - 2011
      Biomedical Engineering
    • University of Pennsylvania

      2018 - 2019
      Master of Behavioral and Decision Sciences
    • Duke University

      2009 - 2013
      Bachelor of Science Biomedical Engineering
  • Experience

    • Peer2Peer Tutors

      Aug 2009 - May 2012
      HR Coordinator
    • Duke University

      Aug 2010 - Dec 2010
      Teaching Assistant for Computational Methods in Engineering
    • Akonni Biosystems

      May 2011 - Jul 2011
      Biomedical Engineer Intern
    • Boston Scientific

      May 2012 - Aug 2012
      Biomedical Engineer Intern, Leads Design
    • St. Jude Medical

      Jun 2013 - Jan 2017
      • Field Clinical Engineer, AF

        Apr 2016 - Jan 2017
      • Electrophysiology Technical Service Specialist (EP-TSS)

        Apr 2015 - Apr 2016
      • EP-TSS Field Intern

        Jun 2013 - Apr 2015
    • Abbott

      Jan 2017 - Aug 2018
      Field Clinical Engineer, AF

      Accelerated growth of the Electrophysiology marketing and sales process by providing clinical consultation and technical support to customers on the mapping system and EP product line. Key results included: Increased efficiency, efficacy, and safety of cardiac ablation procedures as the technical expert assisting physicians in visualizing abnormal activity in the heart and mapping the path of the arrhythmia to determine the appropriate therapy. Expanded customer relationships and grew the business in the volume of ablation procedures and revenues across multiple hospital locations throughout the DC/MD/VA region. Led the education and mentoring of product, systems & procedures for Abbott team, clinicians and hospital staff Show less

    • University of Pennsylvania

      Aug 2018 - Aug 2019
      Master of Behavioral and Decision Sciences
    • The Wharton School

      Sept 2018 - May 2019
      Research Assistant

      Working with Dr. Barbara Mellers, Professor of Marketing and Psychology, to research the effects of perspective-taking on attitude polarization. Also assisted with her research measuring the influence of social interaction on the accuracy of estimates. Tasks include: experimental design for controlled laboratory and field experiments, Qualtrics survey design, literature reviews, analyzing data by running statistical tests in R and synthesizing insights.

    • PBG Healthcare Consulting

      Sept 2018 - Dec 2018
      Consultant

      Contributed to the development of a new product positioning strategy for a novel pain management device. Identified optimal device indication and market segmentation utilizing primary and secondary research.

    • Mack Institute for Innovation Management

      Jan 2019 - May 2019
      Consultant

      Applying behavioral science concepts to analyze consumer behavior in order to enhance targeted marketing efforts, increase brand awareness and attract new customers for an insurance company.

    • BluePrint Research Group

      Jun 2019 - Jul 2020
      Associate

      • Execute strategy consulting for top biopharmaceuticals by performing qualitative and quantitative research across a variety of MR project types including opportunity assessments, competitive insights, message testing, profiling and positioning• Conduct, analyze, synthesize and present research-driven insights to client leaders

    • Guidehouse

      Jul 2020 - Oct 2022

      • Execute strategy consulting for top biopharmaceuticals across multiple therapeutic areas at different stages in the product life cycle focusing on go-to-market strategy• Support client needs across a variety of project types including product launch support, disease area strategy, commercialization strategy, forecasting, market access strategy & pricing

      • Managing Consultant

        Feb 2022 - Oct 2022
      • Senior Consultant

        Jul 2020 - Feb 2022
    • Abbott

      Oct 2022 - now
      Senior Manager, Global Marketing Strategy
  • Licenses & Certifications

    • Microeconomics: The Power of Markets

      Coursera
      Jul 2018
      View certificate certificate
    • Social Norms, Social Change I

      Coursera
      Sept 2018
      View certificate certificate
    • Bioelectricity: A Quantitative Approach

      Coursera
      Nov 2012
      View certificate certificate
    • Competency in Cardiac Electrophysiology

      International Board of Heart Rhythm Examiners
      Apr 2015
    • Competency in Cardiac Rhythm Device Therapy

      International Board of Heart Rhythm Examiners
      Aug 2014