
Didem Erkan Karaca
Data Processor

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About me
Advertisement Sales and Media Marketing, Tech Sales, Enterprise Sales and Business Development
Education

Orta Doğu Teknik Üniversitesi
2018 -Master's degree Media and Cultural StudiesIntroduction to Cultural StudiesMedia AudienceCinema StudiesFilm CritismCampaign PlaningDocumentary and Film MakingMedia Economics

UC Berkeley Extension
2020 - 2021Professional Sequence in Digital Marketing BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES
UC Berkeley Extension
2020 - 2021Certificate Program in Marketing MarketingCPA of 4.0Marketing ManagementStrategic Marketing AnalyticsManaging Product and Go-to-Market StrategiesSocial Media Marketing StrategiesDigital Marketing Data Visualization - Tableau
Experience

T.C Yüksek Seçim Kurulu Baskanligi
Jun 2002 - Dec 2002Data Processor
Istanbul Park Organization / Formula 1 Grand Prix Circuit
Jun 2005 - Sept 2005Organizer
Star Tv
Jan 2006 - Dec 2011Advertising Sales
Kanal D
Jan 2006 - Dec 2015Advertising Sales Executive*The determination of the potential costumers of CNN Türk, Kanal D, Star Tv, TNT, TV2 and D Smart on digital platform whose broadcasting rights belonged/belong to Doğan TV Holding Inc. through market surveys and to contact the relevant firm and/or its agencies*To interview with agencies and firms on the basis of pricing policies, and to prepare offers optimized for the advertising needs of clients and their target demographic*The determination of Potential Customers through market surveys and to contact with the relevant firms and/or its agencies*To track the pricing of offers and to finalize of negotiations *To track the customer portfolios of rival channels *To prepare contracts in coordination with the department of legal affairs in relation with sales, and to sahre the results of follow-up meetings with the advertiser or its agencies*To track the visual materials to be broadcast in accordance with the Advertising/Sponsorship agreements *To prepare and access post-broadcast viewership reports; to present these to the advertiser and/or its agencies*To track the payment of invoices and collections in collaboration with the relevant employees of the organization's accounting department*To sahre the projects of DTVH in the new broadcast season with the relevant advertisers and/or its agencies*To represent the organization in social or business interactions with representatives from ot her organizationsPerformance Indicators:*Achieving determined advertising sales goal targets*Satisfying the requirement of the posting*Growing the customer portfolio *Ensuring the compliance of the projects with RTÜK [The Supreme Board of Radio and Television] and its regulations*Executing all projects within the framework of the highest service quality possible Show less

CNN Türk
Jan 2006 - Dec 2015Advertising Sales
CJ CGV
Jan 2016 - Aug 2019Account Executive, Advertising Sales*Selling advertisement for the silver screen and common, public areas and digital displays above the box Office in CVG Group Cinemas (Cinemaximum)*Setting and achieving monthly and annual sales targets*Doing market research to identify potential clients, meeting with them or their agencies to ensure the inclusion of cinema ads in their media budgeting*Conducting client and agency presentations on advertising and organization models*Evaluating potential advertising spaces in common, public cinemas areas; marketing these spaces to clients and closing advertising agreements.*Renting spaces in common, public cinema areas for public *Preparing demographically targeted proposals within desired client and agency criteria*Following up on submitted proposals to ensure successful closure*Liaising with the legal department for the preparation and submission of advertising contracts to clients and their agencies*Following up on the delivery and receipt of installations for screen ads and / or public, common space ads*Prepare and submit post analysis reports of reach for ads post broadcast* Entering information about boardcasting notification and sales figures to Maestro software program for invoice*Oversee payment balances for ongoing contracts with accounting*Communicate news of upcoming films to clients and their agencies*Manage intra company and inter client/agency relationship Show less

DiskZIP Computing, Inc.
Jan 2020 - nowAccount Executive, Marketing And Business Development Coordinator* Building a go-to-market strategy, identifying the target market, understanding brand position and defining Unique Value Proposition, selecting marketing channels, setting a budget, outlining sales strategy, and putting together all marketing strategies.*Attracting more customers to the company by raising brand awareness through the creation of regional marketing campaigns targeting Turkey.*Work within the Turkish local region of company's operation to evaluate opportunities for expansion.*Managing local promotions and the positioning of products and services that the company sells in different countries.*Identifying new business opportunities and presenting such opportunities to upper management.*Preparing marketing content for consumption by Business Development Teams in the EMEA region. *Report the results of analyses, predictions of future business, and recommended actions to upper management.*Analyze data on past and present sales to make predictions about the best options for future growth. Show less
Licenses & Certifications
- View certificate

Registered Yoga Teacher, RYT-200
Yoga Alliance 
Sailing 101 102 103 104
American SailingFeb 2024
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