
Muzamil Siddique
Order Booker

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About me
Regional Sales Head at EBM
Education

University of the Punjab, Lahore
-Master's degree Economics
Preston University
2010 - 2011Master of Business Administration (M.B.A.) Marketing
Experience

Usama Traders
Mar 2005 - Jul 2008Order BookerI was responsible for order making , inventory maintenance and deciding credit limit and duration.

EBM
Sept 2008 - Jan 2009Sales Supervisori was responsible for secondary sales and credit recovery.Leaded team of 7 Order Booker and 7 Salesman.

Habib oil Mills
Feb 2009 - May 2010Territory Sales Officeri was responsible for coverage,availibility and visibility of Habib RecipesLeaded team of 9 Order Bookers,5 Salesman and 8 distributors(Faisalabad,Jhang,Sargodha,Shahkot,Chiniot,Toba Tek Singh,Bhalwal,Jaranwala)Earned best territory officer award in sachet display competitionSuccessfully launched 2 in 1 double pack of recipes

Shan Foods Private Limited
Jun 2010 - Sept 2014Territory Sales OfficerI was responsible for business worth almost Rs 10 million/month.responsible for coverage,availability,visibility,productivity,category wise sales,increasing shelf as well as market share.Leaded team of 4 distributors,4 Supervisors, 25 Order Booker,12 Salesman,2 Kpo's,4 Promoters, 2 market research officers and 2 Merchandisers.Earned best territory sales officer award in 2013 for outstanding category wise salesDelivered 300% business growth in 3 years through developmental activities like increasing infrastructure, increasing retail share, increasing market share, increasing category wise sales, team building and team developmentIncreased infrastructure by 75%Increased market share i.e 30% to 43%Implemented business division among categories for more focused working and keeping in view future business needsAppointed another distributor for retail to improve services keeping in view geographic facts.Successfully launched shoop noodles, Shan chatnies, Hamaliyan salt, Maa recipes Show less

Metro Cash and Carry
Oct 2014 - Dec 2014Manager Sales Delivery• Responsible for businesses worth almost Rs 50 million/month .• Responsible for meeting all KPI’S regarding increasing retail (coverage,customers and business) productivity,sku per bill,value per bill,decreasing delivery cost and insuring healthy ROI.Leaded team of 1 Department Manager,1 Execution Supervisor,2 Field Supervisors,10 Order Booker and 10 Salesman.

EBM
Jan 2015 - Aug 2024Responsible for sales portfolio worth Rs. 6.7 billionResponsible for sustainable business growth through developmentsResponsible for team building and developmentResponsible for both market and brand development both in rural and urban areasResponsible for alignment between sales and trade marketingResponsible for alignment between organizational and individual's objectives Added exclusive infrastructure for Cake business in top 8 townsChanged mind set of sales team and value business partners towards can do and dream more approach through leading from the frontDelivered ever highest secondary sales in Jul-20 Show less Responsible for business worth almost Rs 96 million/monthResponsible for Rural,Urban development through induction of need base infrastructure for future business growthResponsible for Brand Development both in Rural & Urban AreasResponsible for Range SellingResponsible for increasing business share of Key Outlets through brand wise availability as well through increasing shelf shareLeaded team Of 4 Territory Executives, 2 Territory Officers and 25 distributors of Sargodha Area(Zone) Regional project leader of Twice A Week ServicesIncreased retail share i.e 33% to 45%Increased infrastructure by 25%Insured healthy ROI by increasing retail share and overall secondary salesSuccessfully increased secondary sales system coverage from 5 to 10 townsIncreased numeric distribution by 20%Increased market share i.e 45% To 48%Successfully started twice a week services in Sargodha town on 33% outlets.Earned best area manager award in year 17-18 for outstanding performanceEarned best area manager award in year 18-19 for outstanding performanceSuccessfully launched Chocolicious, Cake UpOpened 2 new towns to improve services keeping in view geographical facts and future business needsImplemented brand wise salary structure linked with KPISImplemented annual salary increment of OBS from distribution end Show less
Regional Sales Head
Jul 2024 - Aug 2024Senior Regional Manager
Jul 2023 - Jun 2024Senior Regional Manager
Jul 2021 - Jun 2023Regional Sales Manager
Oct 2019 - Jun 2021Area Sales Manager
Jan 2015 - Sept 2019
Licenses & Certifications
- View certificate

Mastering Self-Leadership
LinkedInFeb 2022
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