
Saad Akhter
Vice President

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About me
Marketing Business Analyst @ US Mobile | Product & Operations | xAirlift | xGIKI
Education

BVS Parsi High School
2004 - 2014Matric (AKUEB) Computer Science
Qualifi Ltd
2024 - 2024Diploma of Education Project Management
Ghulam Ishaq Khan Institute of Engineering Sciences and Technology
2016 - 2020Materials and Manufacturing Engineering Manufacturing Engineering
Experience

GIK Science Society
May 2019 - Jul 2020Vice President
Peoples Steel Mills Ltd
Jul 2019 - Aug 2019Intern•Learned about the production of different grades of Alloy Steels from Scrap to finished products. •Understood the in depth mechanisms of EAF(Electric Arc Furnace), LF(Ladle Furnace), VD(Vacuum Degassing), VOD(Vacuum Oxygen Decarborization).•Learned about Continuous Casting, Tundish Metallurgy, Secondary Cooling, Defects in Cast Product and Ingot Casting.•Worked in the Quality Assurance Department along with the Metallography labs.•Observed the working of SEM and TEM.

Ibex. Pakistan
Jul 2020 - Oct 2020Content Executive
US Mobile
Oct 2020 - Oct 2021Technical Support Engineer
Feb 2021 - Oct 2021Product Support Specialist
Oct 2020 - Feb 2021

Airlift Technologies
Oct 2021 - Aug 2022- Managed the Overall Operational & Inventory Health of 4 Dark Stores in the South Zone, along with building Robust Processes through Data Driven Solutions to ensure optimum Productivity and Smooth Ops.- Owned the P&L for the 4 Dark Stores in the Zone while working with the Market Strategy & Ops team on the vision to deliver CM4 Profitability along with maintaining strong customer experience.-Reduced Burn by 30% across 2 Dark Stores of the Zone by reducing Disposals and Electricity costs.- Maintained the customer first approach through continuous improvements on operating metrics like order processing times, OOS, product quality complaints etc. Show less - Cross-functional collaboration with Retail, Supply, Delivery, Growth and Product teams to achieve optimum metrics and maintain operational efficiency. - Conducted Stress Testing [Increasing customer orders from 600/day to 1000/day while keeping the workforce constant] successfully at the Dark Store on the front lines in collaboration with all the relevant departments – 89.16% orders processed in under 10 minutes, 98.67% order accuracy, quality complaints: 1.98% – 7th Nov - 29th Nov.- Devised a strategy for reducing product quality complaints of the fastest moving SKUs by conducting regular RCAs, QAs and spot checks in order to ensure that only the premium quality products are being delivered to the customers.- Aligned the Fastest moving SKUs closest to the packing tables to ensure optimum order processing times. Show less
Retail Area Manager
Apr 2022 - Aug 2022Warehouse Operations Manager
Oct 2021 - Jun 2022

US Mobile
Aug 2022 - nowMarketing Business Analyst- Developed comprehensive marketing dashboards using Google Sheets and Google Looker Studio to analyze week-on-week metrics, facilitating the identification of pain points with our email responses and the strategizing of optimum solutions to enhance customer conversion rates. The Dashboard also provided an overview of each marketing campaign along with tag analysis.- Conducted qualitative and quantitative analyses on customer churn reasons, leveraging the data to redesign the port-out form (customer churned data) on the Admin Portal. This improved the storage of customer churn data for better analysis and reporting. Additionally, overhauled transactional email templates on SendGrid (A tool that allows us to deliver transactional emails to our customers based on various triggers) to ensure consistency and clarity across communications.- Developed and helped in the implementation of 4 marketing email campaigns aimed at re-engaging churned customers. This included formulating strategies to pitch new and improved plans based on previous customer feedback and churn data.- Developed a plans comparison dashboard that streamlined the retention process by providing clear comparisons between old and new plans. This tool increased the efficiency of retention chats and emails by presenting tailored retention plans with better pricing and features.- Implemented a Snooze Policy for marketing emails, ensuring timely follow-ups with unresponsive customers, thus improving customer response and conversion rates.- Developed a comprehensive use case document for popup store managers requiring limited actions access on the Admin Portal (AP). Collaborated cross-functionally with the engineering team to design and implement a customized AP version. Conducted thorough testing of the AP version to ensure functionality and provided extensive training to the store manager for effective use of the customized AP. Show less
Licenses & Certifications
- View certificate

Intermediate SQL
DataCampMar 2024 - View certificate

From Excel to SQL
LinkedInJun 2023 - View certificate

Verified International Academic Qualifications
World Education ServicesDec 2024 - View certificate

Introduction to Business Analytics
LinkedInJun 2023 - View certificate

Introduction to Tableau
DataCampApr 2024 - View certificate

Joining Data in SQL
DataCampMay 2024
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