
Larisse Milato
Sales Manager

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About me
Brand Communications Assistant | Luxury Marketing and Brand Analysis |
Education

Flight Brasil Aviation School
2008 - 2009Comissária de voo Cabin CrewHabilitação para o exercício em uma tripulação aérea, a bordo de aeronaves civis, comerciais e executivas.Capacitação para ser um profissional a cumprir os procedimentos operacionais de segurança que fazem parte das exigências oficiais da aviação, além de operar equipamentos da aeronave, promover os atendimentos necessários aos passageiros e à tripulação além de atuar em situações de emergência e estratégias de sobrevivência.Comissários de vôo são responsáveis por garantir um… Show more Habilitação para o exercício em uma tripulação aérea, a bordo de aeronaves civis, comerciais e executivas.Capacitação para ser um profissional a cumprir os procedimentos operacionais de segurança que fazem parte das exigências oficiais da aviação, além de operar equipamentos da aeronave, promover os atendimentos necessários aos passageiros e à tripulação além de atuar em situações de emergência e estratégias de sobrevivência.Comissários de vôo são responsáveis por garantir um ambiente de organização e tranqüilidade, conforto e segurança para todas as pessoas que se encontrem a bordo de uma aeronave. Formado como agente de segurança a bordo, preparado para administrar conflitos pessoais, comportamentos inadequados e também para responder eficazmente a qualquer tipo de emergência aérea que envolva os passageiros e a tripulação. Show less

SDA Bocconi
2020 - 2020Management of Fashion and Luxury Companies Luxury MarketAfter many weeks of studying fashion and luxury companies and understanding their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts.Adopting a case-study approach, I could learn strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value… Show more After many weeks of studying fashion and luxury companies and understanding their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts.Adopting a case-study approach, I could learn strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. I went through new retail channels, new media channels, new business declinations for the brand, and emerging markets, now able to analyse the luxury market. Show less

Georgetown University
2017 - 2017Extension Program Understanding Digital MarketingActivities and Societies: We were confronted with situations such as how to use the latest digital techniques to market a business or personal brand. Also exposed to the advertising tools from companies like Facebook and Google and see how they can be leveraged to maximum effect. We discussed how to online tracking works and the strengths and weaknesses of the top digital properties and introduced to using digital media to leverage their personal and/or professional reputation. Upon successful completion of the course, we understood how and where the majority of consumers are spending time online and how to integrate digital initiatives using websites, social media, search engines, advertisements, and mobile. From now onwards we are able to predict Digital's expanding role in the traditional marketing mix and understand how to build a successful campaign.

Institut Français de la Mode
2024 - 2024Intensive Summer School Specialisation Fashion and Luxury ManagementThe specialization allows insights into the culture and economics of fashion and luxury, apprehended luxury "à la française," and understand what makes a luxury fashion product truly luxurious. Comprehend the specific features of branding and merchandising in fashion and luxury, analyzed iconic brands and their creations, as well as their communication and international development strategies. Additionally, discovered the various career options and job lines within the luxury goods sector.

Senac Brasil
2016 - 2016Short Course Fashion MarketingDevelopment of communication strategies, creatively, to propose promotional materials, assist in the preparation of advertising campaigns and fashion events, while respecting the identity and characteristics of the brand. From this approach, the course of fashion marketing will meet the growing fashion market expectations nationwide, which increasingly creates demands for hiring professionals specialized in communication and marketing, as well as respond to the growth of the creative sector… Show more Development of communication strategies, creatively, to propose promotional materials, assist in the preparation of advertising campaigns and fashion events, while respecting the identity and characteristics of the brand. From this approach, the course of fashion marketing will meet the growing fashion market expectations nationwide, which increasingly creates demands for hiring professionals specialized in communication and marketing, as well as respond to the growth of the creative sector which includes the functional creations (fashion, architecture, design and digital art). Show less

Universidade Anhembi Morumbi
2014 - 2017Bachelor of Arts - BA MarketingAssociate Degree in Marketing focuses on the development of skills related to meeting the demands of efficient and responsible manner customers through tools and techniques directed to business planning, products and brands, strategies and distribution of shares, communication and promotions, in order to increase the competitiveness of organizations.

ELLE Education
2022 - 2022BrandingThis program is for marketing and branding professionals with the following learning topics:-Developing new skills in branding with a key focus on “culture”.-Understanding the new consumers of 2023.-Developing new skills in building “intentional communities”.-Discovering new ways of creating collaborations and immersive brand experiences.-Understanding the future of Internet 3.0 and how to tap into it.

Sup de Luxe
2023 - 2024Master of Business Administration - MBA Luxury Management
Ohio University
2016 - 2016Intensive Specialization Marketing• Marketing Plan Process overview and Developing a Situation Analysis; • Segmentation, Targeting and Positioning; • Branding and Innovation;• Integrated Marketing Communication / Advertising and Sales Promotion; • Marketing Research; • Consumer Behavior and Business to Business Marketing; • Integrated Marketing Communications / Personal Selling; • Services;• Visits at local companies to apply the knowledge acquired.
Experience

Contém1g make-up
Oct 2008 - Apr 2009Sales ManagerOperating in team management and high identification with retail I have worked with the staff through in-store training. Monitoring and focus on goals and results analysis taking into account all sales indicators. Customer service; preparation of management reports; management of the storage sector and help in creating internal promotional activities among the team.

LATAM Airlines
Apr 2009 - Apr 2014Senior Cabin CrewResponsible for ensuring the safety, security, and comfort of airline passengers. Provided customer service while creating a welcoming environment for passengers before, during, and at the conclusion of each flight.

Firma Events | Talent Agency and Event Management
Nov 2014 - Jun 2016Brand Experience Manager
Mar 2015 - Jun 2016Guest Services Coordinator
Nov 2014 - Mar 2015

Trinity Talent Qatar
Jun 2016 - Aug 2017Clients Relationship Assistant
Vectorize
Jun 2017 - Sept 2017Media Management AssociateManagement Internship focused on innovation and transformational excellence in 3D printing. Using the most advanced manufacturing technology and materials from cutting-edge industry leaders. Had been responsible for the social media marketing strategy, creative content creation, and B2B media planning.

Avantgarde
Sept 2017 - Jan 2018Assigned to develop social media strategies, innovative and creative ideas and solutions for clients that deliver measurable results; Creative research on new areas to capture trends & new concepts in the marketing and digital landscape; Develop communications strategies, including project timelines along with the PR department for strategies and experimental concepts; Strategist in social media creative campaigns to ensure developing the most engaging & cutting-edge content for all platforms.
Social Media Manager
Nov 2017 - Jan 2018Junior Social Media
Sept 2017 - Nov 2017

Branding Boutique
Apr 2018 - Nov 2022Brand SpecialistConsulting and developing branding and marketing strategies, I built brands and oversee them to transform into valuable businesses by using customer experience to reinforce customer loyalty. . Luxury Marketing. Branding Consulting and Mentoring. Business Talks on Impact Business

Agência Ória
Jan 2023 - Aug 2023Brand Creative StrategistBuilding the bridge between the client's business strategy to an innovative and creative approach, ensuring to engage every single client audience with a compelling and impactful result by creating and developing smart, efficient, and strategic campaigns that move their audiences in line with them.

SUGARLAB & CO.® branding e mkt estratégico
Sept 2023 - Dec 2024Brand Communications Assistant
Licenses & Certifications

Marketing Executive Program
Ohio University
German Language Course
VHS DVV InternationalMay 2024- View certificate

INSIDE LVMH Fundamentals of Luxury
LVMHMay 2022 
Fashion Styling and Production
EnModa - Escola de Negócios da ModaJun 2016
Branding
Brandster | Branding SchoolFeb 2022- View certificate

Innovation and Business Models in the Luxury Market
ESPM Escola Superior de Propaganda e MarketingDec 2023 
Luxury Brand Management and Aspirational Consumption
ESPM Escola Superior de Propaganda e MarketingAug 2023
Honors & Awards
- Awarded to Larisse MilatoOhio University Scholarship Merit-based, USA 2016 - Jul 2016
- Awarded to Larisse MilatoScholarship award merit-based: Marketing Strategies & Business English Intercultural Intensive Program Ohio University, Athens - Ohio US Jul 2016 Awarded as one of the 10 chosen over more than 30k competidors for an Intercultural Program focused on Strategies and Plannings for Marketing as well as Business English intensive training.The program was offered by the Ohio University, in Athens city, OH (US), together with the LAIOB Institute (Latin America Institute of Business).It was also provided visits at local companies so that students could experience all the techniques learned and work on business case.
Volunteer Experience
Communication Volunteer
Issued by MICO on Mar 2024
Associated with Larisse Milato
Languages
- enEnglish
- poPortuguese
- frFrench
- geGerman
- itItalian
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