Carolina Di Mario

Experience

• 

  E.life

  Apr 2016 - Dec 2018

  • Developed and implemented effective search optimization strategies. With a detail-oriented and data-driven approach, I monitored and analyzed digital campaign performance to ensure optimal results.• Collaborated with multidisciplinary teams, including marketing, development, and data analysis, using my expertise to drive impactful outcomes. My work contributed to enhancing brand visibility, increasing website traffic, and optimizing user engagement.• Passionate about staying ahead of industry trends, I continuously sought innovative solutions to maximize search performance and deliver exceptional results. Show less

  • Search Analyst | CX & sCRM

    May 2017 - Dec 2018

  • Internship | CX & sCRM

    Apr 2016 - May 2017
• 

  Elife Portugal

  Dec 2018 - Sept 2020

  • Led cross-functional teams in the successful development and deployment of chatbots for renowned clients, including Sonae Sierra, IKEA, Globo, Bershka, and Hertz.• Implemented a robust testing and analysis framework, continuously evaluating chatbot performance, leading to a 20% increase in customer satisfaction.• Collaborated closely with clients, gaining a deep understanding of their requirements and providing strategic recommendations to enhance chatbot capabilities.• Proactively facilitated seamless communication between the development team and clients, ensuring alignment on project milestones and swift resolution of any concerns or challenges.• Demonstrated exceptional leadership skills, fostering a collaborative and results-driven team environment that consistently delivered projects on time and within budget. Show less

  • Project Manager

    Oct 2019 - Sept 2020

  • Project Assistant | Chatbot

    Dec 2018 - Oct 2019
• 

  Porto Cultural

  Apr 2021 - Dec 2022

  CEO & Founder

  • Managed and prioritized day-to-day school operations, ensuring smooth functioning and efficiency.• Developed and implemented the strategic plan, including conducting benchmarking exercises to stay ahead of industry trends.• Monitored the performance of coordination, administration, marketing, and finance teams, ensuring their alignment with organizational goals.• Established and nurtured partnerships with other companies, fostering collaborations that enhanced the platform's offerings.• Conducted training sessions and oversaw performance and satisfaction reports to maintain high standards. Show less

• 

  Blue Monday Festival

  Feb 2024 - now

  Co Organizer

  • Redesigned and elevated the festival’s brand identity, integrating global trends to enhance visibility and audience engagement.• Contributed to record-breaking ticket sales, increasing registrations by over 350% in the first hour and nearly 180% in the first 24 hours compared to the previous edition.• Developed and executed a strategic communication plan, analyzing competitor festivals and optimizing registration timelines, instructor and band announcements, and audience engagement to create a sense of exclusivity and urgency.• Managed collaboration with stakeholders from 31 countries, overseeing logistics and ensuring a seamless experience for 400+ participants, staff, and partners.• Established a comprehensive Care Team framework, creating accessible support channels and setting new standards for safety and inclusivity. Show less

• 

  Klangbox

  Feb 2024 - now

  Project Manager

  • Designed and implemented comprehensive project plans, aligning with client objectives to ensure seamless execution and on-time delivery.• Led event logistics and coordinated audiovisual support for diverse events, creating memorable experiences for clients and attendees.• Developed and executed targeted marketing strategies, securing partnerships with industry-leading companies and enhancing brand recognition in the Portuguese audiovisual market.• Streamlined internal workflows, improving team alignment and driving operational efficiency.• Monitored and analyzed key performance indicators (KPIs), refining strategies to consistently deliver impactful results. Show less