
Timeline
About me
Group Account Manager at Central Digital | Ex-Ogilvy Group Account Director
Education

Kasetsart university laboratory school
2005 -High school diploma mathematics-science 3.62
Chulalongkorn university
-Bachelor's degree advertising (major), still photography and motion pictures (minor) 3.631st Class Honors
Experience

Ogilvy
Aug 2009 - Nov 2021Key Accounts: Noble, Krungsri Consumer, TTB Insurance, LINE MAN, Calbee, Super Fight, Burger King, AXONSScope of Works: TVC, Long & Short-form VDO, Key Visual, Social Media Content, Branding, Website, IMC• Drive client business with creative solutions in company capabilities from concept-to-completion• Work closely with strategic planning team to develop both online and offline campaign plan to answer marketing objectives• Develop, manage and monitor campaign to meet deadline and cost efficiency to client budget• Key responsible for management of relationships with clients• Providing leadership, guidance, and support to a team of 6 client services• Report business revenue to CEO and work with CEO to plan growth of each business assigned Show less Key Accounts: Noble, Krungsri Credit Card, LINE MAN, GATSBY, Yen Yen Fun, Zen, Honda, GPX motorScope of Works: TVC, Long & Short-form VDO, Key Visual, Social Media Content, Branding, IMC• Drive client business with creative solutions in company capabilities from concept-to-completion• Work closely with strategic planning team to develop both online and offline campaign plan to answer marketing objectives• Develop, manage and monitor campaign to meet deadline and cost efficiency to client budget• Key responsible for management of relationships with clients• Providing leadership, guidance, and support to a team of 2 client services• Report business revenue to CEO and work with CEO to plan growth of each business assigned Show less Key Account: KFC (Hi-end, Low-end, Savory snack, Sweet snack, Drink)Scope of Works: TVC, Radio, Key Visual, Social Media Content and Digital Communications• Manage project’s campaign timeline, budget & organize team workflow• Develop good relationship with client and address client issues• Responsible for quarterly and yearly brand review; delivery of market information to team and client• Be key contact point for importance process including production process and involve in research• Providing leadership, guidance, and support to a subordinate Show less Key Account: KFC (Hi-end, Low-end, Savory snack, Sweet snack, Drink)Scope of Works: TVC, Radio, Key Visual, Social Media Content and Digital Communications• Manage project’s campaign timeline, budget & organize team workflow• Develop good relationship with client and address client issues• Responsible for quarterly and yearly brand review; delivery of market information to team and client• Be key contact point for importance process including production process and involve in research Show less
Group Account Director
Apr 2021 - Nov 2021Account Director
Dec 2017 - Mar 2021Senior Account Manager
Dec 2015 - Nov 2017Account Manager
Aug 2012 - Nov 2015Junior Account Executive - Account Executive
Aug 2009 - Jul 2012

Central digital
May 2022 - nowGroup account manager (product, ux & ui)• Manage deliverables and capacity of UX & UI team for websites and applications development for Central Online, Tops, Powerbuy, and Supersports• Collaborate with cross-functional teams including Product, Conversion Rate Optimization, and Customer Experience Management, to align working plans and drive successful project outcomes• Lead budget management efforts, control both internal man-hour and external expenditures and implement a new budget tracking system• Develop and streamline operational processes with Head of UX & Head of UI• Support UAT by preparing a daily test case allocation report and a daily summary for management• Experience working in a multicultural environment with English as a primary language Show less
Licenses & Certifications
- View certificate

Agile project management
GoogleJul 2022 - View certificate

Foundations of project management
GoogleMay 2022
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