Experience

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  Double exposure, inc. events & entertainment

  Jun 2000 - Mar 2017

  Marketing/meeting and event manager

  Manage and service a diverse list of impressive corporate, medical and non-profit clients to manage all aspects of fundraising, sales, marketing, advertising, public relations, creative work, promotions, event planning and on-site event management. Clients: Grand Hotel, Ahee Jewelers, Fox Run, D-Man Foundation, and the Detroit Zoological Society. Promotions and Social Media: Created and maintained web page for clients, along with Facebook and email marketing. In Production: Client Grand Hotel, Mackinac Island - Titanic at the Grand, June 2021 now in our 10th successful year.INDEPENDENT CONTRACT & PART-TIME WORK 2019• LeafFilter Event Marketing Promoter Auto Show 2019 & Home Shows • WindowPro Event Marketing Promoter Toledo Auto Show & Home Shows• Carlin Group Sales and Merchandizing South Eastern Michigan Area On-Site Meeting Manager - Contract Work Current 2004 – 2019• Logistic Innovations - LOGIC Network Focus Medical Education Group – Clients served: CME -The Chronic Liver Disease Foundation / Purdue, and many more.• GCG Event Partners – Meeting-management programs and events including: sales meetings, product launches, CME programs, seminars and workshops. Client: Cisco Communication, Regal Entertainment Show less

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  Cystic fibrosis foundation

  Sept 2001 - Oct 2002

  Director of special events

  Wrote and presented results-driven proposals for new ideas and unique concepts for marketing strategies to increase fundraising for Cystic Fibrosis Foundation with large-scale events.

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  Logistic innovations - logic network /• gcg event partners / current temp

  Dec 2001 - Feb 2016

  Independent meeting and special events professional

  Experienced, independent, creative, take charge meeting and special event professional with ability to manage administration, registration and logistics. Meeting management experience includes: Automotive and special event trade shows, medical dinner meetings, movie premieres, technical and educational seminars, along with executive sales training meetings. Special events include corporate and social events, fundraisers, resort entertainment and dinner theater productions. Currently accepting contract assignments through Mac Meetings, Current Temp, Logistic Innovations /The Logic Network and GCG Event Partners.• Logistic Innovations - LOGIC Network All members of the LOGIC Network have completed specific training and certifications. Clients Serviced: Focus Medical Education Group – CME The Chronic Liver Disease Foundation / Purdue, and many more.• GCG Event Partners - Professional on-site event management services. All Meeting Professionals are pre-screened and monitored to ensure they meet GCG Event Partners professional standards.• Current Temp - Specializes in providing expert, efficient and knowledgeable LOCAL staffing solutions for a variety of programs and events including: sales meetings, product launches, CME programs, seminars and workshops Show less

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  Double exposure, inc.

  Jun 2002 - Feb 2016

  Director of special events

  Manage and service a diverse list of impressive corporate, medical and non-profit clients to manage all aspects of fundraising, sales, marketing, advertising, public relations, creative work, promotions, event planning and on-site event management. Clients: Grand Hotel, Ahee Jewelers, Fox Run, D-Man Foundation, and the Detroit Zoological Society.Promotions and Social Media: Created and maintained web page for clients, along with Facebook and email marketing.In Production: Client Grand Hotel, Mackinac Island - Titanic at the Grand, June 2021 now in our 10th successful year. Show less

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  Michigan meetings and events network

  Jan 2008 - Jan 2010

  Director of sales, marketing and production

  Double Exposure, Inc. / RSVP Events along with Bernie Stevens & Associates are excited about producing a brand new corporate event expo, that brings the latest and greatest, new trends in the special events industry as well as educational resources to Michigan. http://doubleexposureinc.com/mmaen/ Using their combined industry knowledge and contacts, this event will feature only the finest and cutting edge vendors and speakers that meet a high standard of excellence.

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  Bnp media

  Dec 2013 - Jun 2015

  Trade show coordinator- marketing

  Prepare all aspects of multiple trade shows for seventeen business to business publications.Handle trade agreement negotiations between publishers and show contacts. Act as liaison with show management, publishers, and publication personnel to ensure great service and efficient operation. Travel to larger shows to set-up, and manage trade show booth and represent BNP Media to increase subscriptions and canvas sales leads. Create and present marketing concepts for private client luncheons at convention center. Negotiate, hire and manage audio/visual and catering services for auxiliary events. Work with and assist the marketing department in raising brand awareness for books being represented at trade shows through creative marketing efforts. Develop and execute an effective and cost-efficient trade show participation plan. Show less

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  Andersen corporation/renewal by andersen

  Feb 2016 - Feb 2018

  Event & retail manager

  Renewal by Andersen - Managed an event department staff of 26 with a budget of 350K per year. Generated 5.9M in sales revenue by the second year. Increased our Detroit corporate market placement from seventh place to second place in the first year. Cost–effectively planed and managed over 250 successful events per year. Brought in the first retail partnership with local Ace Hardware stores. Social Media: Maintained daily and weekly posts. Created new signature events, ad slogans and added first-time partnership with the Detroit Auto Show and Detroit Festival of Trees Sponsorship. Show less

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  C&l ward bros, inc.

  Mar 2018 - Oct 2018

  Marketing event manager

  Managed the events and event-marketing department - Reorganized the structure and added staff and events to the department. Achieved 50% growth in six months. Grew department from 60 to 150 events in 2018. Brought creative ideas to the event mix and directed the design to draw customer attention and build brand awareness and increase sales volume.

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  Matrix home solutions

  Mar 2019 - Jun 2021

  Director of promotions/event & show manager

  Event & Show Manager/Director of Promotions Matrix Home Solutions - CurrentManage all marketing, promotions, events and staff for both Matrix Basement and Bath Systems with primary focus to hire, train and build an event department from the ground up. Have increased sales volume and overall brand awareness in first year. Management of staff and outside marketing programs to secure and work all major shows, festivals and events in two markets; Metro Detroit & South Western Michigan with positive results. Show less

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  Leaffilter gutter protection

  Jun 2021 - Mar 2024

  District event marketing manager

  ESSENTIAL DUTIES AND RESPONSIBILITIES: Develop and drive event-based marketing initiatives to generate sales leads for sales representative follow up Identify, schedule, and plan event calendar for team of Event Marketers in assigned district Responsibility for budgeting and staffing for identified local events Attend trade shows, home shows, fairs, festivals, and community events and manage event marketing team in generating new sales leads Manage event marketing material and equipment set up and tear down Collaborate with the local Operation and Installation Mangers to grow brand presence within the local market Recruit, hire, train and develop Event Marketers and create accountability through established Event Marketer goals and KPIs Develop timelines, organizational plans, and internal communications for cohesiveness and transparency across the organization. Show less

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  Matrix home solutions

  Mar 2024 - now

  Director of live marketing

  Director of all live marketing for Michigan for Matrix Home Solutions. Responsible for managing the department staff and logistics to increase lead generation to increase sales. Management of: The Event Marketing Department, Canvassing Department, Open House Marketing, Call Center Marketing Department and adding creative concepts for promotional ideas and support materials to enhance customer interest. ESSENTIAL DUTIES AND RESPONSIBILITIES: Develop and drive event-based marketing initiatives to generate sales leads for sales representative follow up Identify, schedule, and plan event calendar for team of Event Marketers in assigned district Responsibility for budgeting and staffing for identified local events Attend trade shows, home shows, fairs, festivals, and community events and manage event marketing team in generating new sales leads Manage event marketing material and equipment set up and tear down. Show less