
Farooq Ahmad
Internee

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About me
B2B Food Ingredients Specialist, Country Manager at Barentz
Education

VU Pakistan
2009 - 2012Master of Business Administration (M.B.A.) Marketing ManagementCourses of Study:• Marketing Management• Strategic Management • Brand Management• Customer Relationship Management• International Marketing• Advertising & Promotion• Business Communication

University of Agriculture, Faisalabad
2003 - 2007B.Sc (Hons.) Food Technology Food Science & TechnologyActivities and Societies: Chairman Press and Public Relations, The Art Club. Member of Society of Agriculture Writers. Member of Pakistan Society of Food Science & Technology Courses of Study;• Fruits & Vegetable Preservation• Food Microbiology• Dairy Technology• Food Biochemistry• Oil & Fat Technology• Meat Technology• Cereal Technology• Post Harvest Technology
Experience

Engro Foods, Pakistan
Mar 2007 - Jul 2007Internee
Dawn Foods
Aug 2007 - Dec 2007Assistant Manager ProductionKey Responsibilities of the job were;• Manage all production operations according to quality and quantity specifications under direction of Production Manager Production and Quality• Assist Manager Production and Quality in monitoring Process Control, Quality Control, Cost control, Hygiene control, Labor control and waste management• Supervise/monitor Junior APM/supervisory staff in all production operations• Assist Manager Production and Quality in Research and development activities, conducting trials, launching of new products and upgrading of existing products Show less

Rasa International (Pvt) Ltd.
Jan 2008 - Aug 2009Manager Operations (Production)To contribute to profitability, by planning and directing the production function in conjunction with the (Person Reporting to) so as to meet customer demand. Ensure that all goods dispatched meet or exceed defined quality standards and specifications while meeting budgeted direct cost standards.Production plans developed and monitored regularly.Required quantities produced within a budget/ order and dispatched in accordance with set time frames.Established production standards for efficiency, minimum wastages and maximum utilization of resources (machines, raw material and manpower).Applied effective modification on production plan for timely production of special orders or promotional items.Prepared employees safety procedures and make sure that these procedures are enforced. Show less

Unilever
Aug 2009 - Sept 2014Territory Sales ManagerKey Job Responsibilities;• Explore new and develop existing business for the total portfolio ofproducts within all relevant customer channels by using a combination of face-to-faceselling, product demonstrations, telephonic contacts, and pre-planned interactions.• Extending product distribution and usage in all outlets thus increasingvolume base as well as evaluating the worth of these accounts.• Supervise, control and continuously evaluate any merchandising operation at territorylevel, and highlight any existing opportunities.• Responsible for maintaining liaison with distributive and operator account managementteams, reporting any information relating to trade/customer activity that could affect thebusiness.• In a given territory and with assigned distributive partners, confirm the clarity ofcommunication, expectations management, and customer satisfaction at all levels.• Responsible for achieving agreed sales target according to preferences.• Training of Sub-ordinates in order to build teams and talent. Show less

Far Eastern Impex Private Limited
Sept 2014 - Jun 2019• Development of business management goals and objectives in line with company goals.• Designing and implementing strategies and plan to promote the attainment of goals.• Organize and coordinate across the departments in ways that ensure maximum productivity.• Supervise marketing function and budgets to ensure positive return on brand support though business wins.• Initiate and supervise new product developments to fulfill the real market need with innovation. • Supervise the business development team and distributors, provide feedback and counsel to improve efficiency and effectiveness.• Ensure adherence to local food laws, guidelines and coordinate with government bodies for licensing and certifications. Show less Key Job Responsibilities;• Supervise all industrial sales and assist to resolve all issues and recommend prevention of any issues in processes.• Analyze all requirements of individual market areas and recommend strategies to increase revenue.• Manage all communication with purchasing and sales department and recommend appropriate price changes for new products and participate in various trade shows and conventions.• Lead and develop a high performance Sales team that is proficient in opportunity management, professional selling and business processes.• Identify and address unique customer requirements with business units and internal sales support functions. • Utilize knowledge of competitive strategies and processes to develop a unique value proposition and position Far Eastern as the vendor of choice.• Coordinate Lab for specialty customization (of ingredients, like flavours, colours, emulsifiers & stabilizers) and briefing of concept/ customer’s requirement.• Work as bridge between client’s R&D team and company R&D team for new developments or troubleshooting of existing. Show less
Business Manager- FS Division
Jul 2018 - Jun 2019Sales Manager- Ingredients Division
Sept 2014 - Jun 2018

Barentz
Jun 2019 - nowwww.barentz.com
Country Manager
Feb 2023 - nowNational Sales Manager
Jun 2019 - Feb 2023
Licenses & Certifications
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Finance For Non-Financial Managers
Rausing Executive Development Centre (REDC) LUMSAug 2024
Creating a Need for Your Product
AlisonDec 2013
Understanding Your Customers to Drive Sales
AlisonDec 2013
Honors & Awards
- Awarded to Farooq AhmadBest Appearance Award 2016 Far Eastern Impext (Pvt) Ltd. Aug 2016
- Awarded to Farooq AhmadHighest Sales Growth Award of the Year 2016 Far Eastern Impex (Pvt) Ltd. Aug 2016
- Awarded to Farooq AhmadStandards of Leadership Award-2013 Unilever Pakistan Ltd Mar 2014 " Consumer and Customer Focus"
- Awarded to Farooq AhmadNomination of Recognition Unilever Food Solutions 2010 Best Sales Performance-2010
- Awarded to Farooq AhmadCertificate of Honour University of Agriculture, Faisalabad 2007 "Appreciation in Management”
Languages
- enEnglish
- urUrdu
- puPunjabi
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