Suraj Jagtap

Experience

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  UNITECH AUTOMOBILES PVT LTD

  Apr 2015 - Aug 2017

  Marketing Analyst

  Utilize various statistical and analytical techniques to uncover trends, patterns, and correlations in marketing data, enabling stakeholders to make informed marketing decisions. Marketing Analysts also play a key role in designing and maintaining marketing databases, ensuring data quality, integrity, and security.Responsibilities:1. Data Collection: - Gather and consolidate marketing data from multiple sources, including CRM systems, digital marketing platforms, and market research reports.2. Data Cleaning and Preprocessing: - Cleanse and preprocess raw marketing data to remove duplicates, errors, and inconsistencies, ensuring data accuracy and reliability.3. Data Analysis: - Apply statistical techniques and data mining algorithms to analyze marketing datasets, identifying trends, patterns, and correlations relevant to marketing strategies.4. Data Visualization: - Create visualizations such as charts, graphs, and dashboards to present marketing data insights in a visually appealing and easy-to-understand format.5. Reporting: - Prepare and present reports summarizing marketing data findings and insights to stakeholders, highlighting key trends and actionable recommendations for marketing campaigns and strategies.6. Predictive Modeling: - Build predictive models using marketing data and machine learning algorithms to forecast customer behavior, campaign performance, and market trends.7. Data Interpretation: - Interpret marketing data findings and provide insights to stakeholders, helping them understand the implications for marketing decisions and strategies.8. Database Management: - Design and maintain marketing databases and data systems, ensuring data security, integrity, and accessibility for marketing analysis and reporting. Show less

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  Salasar Autocrafts

  Sept 2017 - Dec 2018

  Business Analyst

  Role Description:As a Business Analyst, entails utilizing data science methodologies to analyze business processes, extract actionable insights, and facilitate informed decision-making. 1. Requirements Gathering: - Collaborate with stakeholders to gather and analyze business requirements, employing data-driven approaches to inform solution design.2. Process Analysis: - Employ data science techniques to analyze and streamline existing business processes, identifying areas for enhancement and efficiency gains.3. Solution Design: - Develop data-driven solutions using statistical modeling and machine learning algorithms to address business challenges effectively.4. Data Analysis: - Conduct exploratory data analysis and hypothesis testing to derive insights from large datasets, guiding strategic decision-making and enhancing business performance.5. Business Case Development: - Utilize data-driven insights to craft compelling business cases, conducting rigorous cost-benefit analyses and ROI assessments to support investment decisions.7. Stakeholder Management: - Cultivate strong relationships with stakeholders, conveying complex data findings in a clear and actionable manner to foster consensus and alignment.9. Quality Assurance: - Collaborate with QA teams to define data validation protocols and quality metrics, ensuring the accuracy and reliability of analytical outputs.10. Change Management: - Implement change management strategies informed by data analysis, assessing the potential impact of proposed changes and devising adoption strategies.11. Training and Support: - Provide training and support to end-users on data-driven tools and methodologies, facilitating their successful integration and utilization within the organization.12. Continuous Improvement: - Continuously evaluate business processes and analytical models, leveraging data-driven insights to identify opportunities for optimization and refinement. Show less

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  Mahindra NBS International Ltd

  Jan 2019 - Jan 2022

  Market Research Analyst

  Role Description:As a Marketing Research Analyst, your role entails harnessing data analysis techniques to extract actionable insights that inform strategic decision-making and enhance marketing endeavors.Responsibilities:Spot Data Distribution Discrepancies:Identify inconsistencies in data distribution to uphold data integrity and reliability.Analyze Complex Decisions:Deconstruct complex decision trees to provide insights where AI may currently lack capability.Involve AI in Processes:Partner with AI specialists to embed artificial intelligence into research processes, enhancing efficiency and accuracy.Comprehend Data through Exploration and Visualization:Utilize exploration and visualization techniques to grasp trends and patterns crucial to marketing strategies.Work with Structured and Unstructured Data:Handle structured and unstructured data sources adeptly, extracting valuable insights for analysis.Collaborate with Data Engineers:Forge strong partnerships with data engineers to develop and maintain reliable data and model pipelines.Take Ownership of Projects:Assume end-to-end responsibility for research projects, ensuring timely delivery and goal attainment.Collaborate with Product and Business Analyst Teams:Foster collaboration with product and business analyst teams to optimize workflows and align research efforts with business objectives.Data Mining and Extraction:Conduct efficient data mining operations to extract pertinent information from various sources.Preprocess Structured and Unstructured Data:Prepare and cleanse both structured and unstructured data for analysis, maintaining high standards of data quality and consistency. Show less

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  Modi Motors Agencies Pvt Ltd

  Mar 2022 - Sept 2023

  Digital Marketing Manager

  1. Supervise and implement digital marketing strategies to enhance customer engagement, acquisition, and retention.2. Utilize data analysis for refining campaigns, enhancing user experience, and achieving business goals.3. Develop holistic digital marketing campaigns across social media, email, search engines, and websites.4. Collaborate with cross-functional teams to align marketing strategies with overarching business objectives.5. Execute campaigns from inception to deployment, monitoring performance metrics at every stage.6. Employ analytical tools to collect and analyze data on website traffic, user behavior, and campaign effectiveness.7. Identify trends, patterns, and opportunities through data analysis to optimize marketing strategies and boost ROI.8. Generate actionable insights to foster continuous improvement in digital marketing endeavors.9. Segment target audiences based on demographic, psychographic, and behavioral characteristics.10. Craft personalized marketing messages and content tailored to specific audience segments to enhance engagement.11. Implement A/B testing and experimentation to fine-tune targeting strategies and enhance campaign performance.12. Track key performance indicators (KPIs) like conversion rates, click-through rates, and cost per acquisition to evaluate campaign effectiveness.13. Prepare regular reports and dashboards to convey insights and findings to stakeholders.14. Provide recommendations for adjustments and optimizations based on performance data to drive campaign effectiveness.15. Conduct keyword research and analysis to optimize website content and improve search engine rankings.16. Develop and execute content marketing strategies to attract organic traffic and elevate brand visibility.17. Stay abreast of industry trends and SEO best practices to maintain competitiveness in search engine results.18. Manage digital advertising campaigns across platforms such as Google Ads, Facebook Ads, and LinkedIn Ads. Show less