
Gladys Gutierrez
Account Executive

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About me
Channel Program Manager - Change Management Americas Lead at Cisco Systems
Education

The University of Tennessee at Chattanooga
-BA, Communications, Advertising & BS, Administration, Marketing
University of Miami - School of Business
1999 - 2000MBA International Business
Experience

Standard Register
Jan 1991 - Jan 1997Account ExecutiveOpened the Hispanic market in South Florida.

Lexmark
Aug 1997 - Nov 2007Territory Sales ManagerLEXMARK, CORAL GABLES, FL Territory Sales Manager, Central America/Caribbean (2003–2007)Advanced rapidly through positions of increased responsibility. Developed competitive sales and channel strategies, oversaw direct/distributor sales force, and managed regional sales and marketing activities.* Opened new markets in Colombia, Peru, and Central America. LEXMARK, CORAL GABLES, FL Territory Manager, Nicaragua/Honduras (2002–2003)Designed and developed competitive channel strategies that effectively positioned Lexmark products as a market leader in Nicaragua and Honduras.LEXMARK, CORAL GABLES, FL Direct Channel Manager, Latin American Region (2000–2002)Built and maintained business relationships with sales accounts totaling $22M. LEXMARK, CORAL GABLES, FL Product Manager (1997–2000)Developed and delivered new product promotions and sales presentations to top-level clients in the United States and Latin America. Show less

Acer
Nov 2007 - Nov 2008Regional Sales ManagerProvided sales leadership to develop and maintain Colombia and Ecuador Markets. * Increased market share in Colombia 40% and Ecuador 55%.

Western Digital
Dec 2008 - Sept 2012Channel Marketing Manager, Latin AmericaBuilt out newly created marketing position with oversight of global channel marketing programs/projects, Marcom projects, and product launch process in Latin America. Conduct market segmentation at reseller and end-user levels and create marketing campaigns tailored to specific segments. Develop and execute marketing strategy, brand awareness campaigns, and media plans for each country to drive revenue and positive ROI.

Cisco Systems
Dec 2012 - nowChannel Program Manager - Change Management Americas Lead
Licenses & Certifications

Cisco Social Media Specialist
Cisco Systems
Volunteer Experience
Volunteer
Issued by SCORE
Associated with Gladys Gutierrez
Languages
- spSpanish
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