
Marek Horak
Laboratory technician

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About me
Head of Category Manager at Berlin Brands Group
Education

Slovak University of Agriculture
2007 - 2012Master’s Degree Quality of Production
Delfine language school in Dublin
2016 - 2016General English Intensive Course
Experience

Zanini Industries
Aug 2012 - Oct 2012Laboratory technician
TESCO STORES SR, a. s.
Feb 2013 - Aug 2016- I cooperate with all CE Customer Service Country Leads on mapping existing reporting related to Customer Service- I prepare suggestions of centralized reporting by consultation with CS Country Leads - I closely cooperate with IT, HR, Productivity and the others stakeholders to deliver centralized reporting- I am able to get required data needed for CS reporting from different sources- I am preparing reports for customer service areas: (checkouts, CSD, cash office) together with report analysis to spot poor performers as well as providing ready guidelines for improvements.- I provide ad hoc summaries, reports, analysis for the customer service.- I highlight potential issues in performance, advice suggestions for performance improvements- I am continuously improving reporting of KPIs - I consult reporting content with relevant stakeholders to make sure expectations were covered and alignment with valid processes and procedures is in place.- I liaise with productivity department to make sure that all operational changes in customer service are reflected in reported KPIs (being an impact or a benefit).- I am collating and processing data from CE country leads and other business units.- I do other ad hoc tasks at the request of my Line Manager.- I am a „Go-to” person centrally to discuss issues related to the KPIs reporting Show less
Central Europe Business data analyst for Customer service
Jul 2015 - Aug 2016Customer Service Specialist
Dec 2014 - Jun 2015E-commerce marketing coordinator
Dec 2013 - Nov 2014Manager trainee
Feb 2013 - Dec 2013

Ireland, Canada, US
Sept 2016 - Jun 2017Studying an English language abroad - Ireland, Canada, USIntensive English language course in DublinSelf-educational and conversational stay in Toronto and New York

Coca-Cola Hellenic Bottling Company
Nov 2017 - Apr 2020Senior Category Management Specialist (space management)- creation of category analysis, profitability analysis, ad-hoc analysis for the most valuable customers- monitoring of market trends- production of presentations and reports for the key customers- development and maintanance of a good relationships with the customers- cooperation on local and international marketing projectsKey customers: - Tesco (cz/sk), Terno, Billa- Coop, Fresh, CBA, Sama- Shell, Lukoil

HOPIN
May 2020 - Apr 2021Ecommerce Project Manager- Brings strong players for the e-commerce market place () - Leads on the assigned project (e-commerce market place www.HOPINSTORE.sk ), brings technological and user-friendly solutions.- Responsibility for planning and managing processes.- Operational management for one or more online stores.- Responsibility to hit the set business and marketing goals.- Ensuring systematic product development.- Coordination and cooperation with team of programmers, designers, sales, marketing and customer support on the projects.- Designing advertising campaigns aimed at increasing profits and evaluating the success of advertising campaigns in cooperation with the marketing department.- Establishing and maintaining relationships with suppliers and partners.- Communication and verification of the project direction with the Leader Show less

Berlin Brands Group
Apr 2021 - now- Leading a team of 6 category managers for all product categories on electronic-star and klarstein weshops across 8 countries (SK, CZ, HU, PL, HR, SI, BG, PL) + Market places.. - Responsible for the profitable growth of the assigned categories- Definition of quarterly based Objective Key Results, setting of weekly & monthly targets- Daily performance monitoring, report analysis, prioritization of tasks- Conduct regular jour fixe meetings to follow up on topics and motivate team- Development of mid & long-term strategy for portfolio via category audits: in-depth performance analysis and launch of action plans- Improvement of processes and development of projects in collaboration with other departments (Sourcing, Purchasing, Channel Management, Marketing, Logistics, Content, IT...) Show less - Analyze data or insights to determine industry and consumer trends across CEE sales channels (SK, CZ, PL, HU, HR, BG, RO, SI) - Develop, lead and execute long-term and short-term strategies for the success of assigned product category - Work hand-in-hand with marketing team, customer service team, content management and IT team to determinate competitive pricing and promotional activities of product and product categories - Calculate forecasts for product demand trends to ensure the sustainability of inventory - Research competitors and products to suggest appropriate pricing and promotional activities across our sales channels within seven countries in CEE region - Create entry plans for products that are new in the market - Manage and track assigned sales KPIs Show less
Head of Category Management CEE
Apr 2024 - nowTeam Lead Category Manager CEE
Oct 2021 - Apr 2024Senior Category Manager CEE
Apr 2021 - Sept 2021
Licenses & Certifications

Delfin English School - Dublin
General English Intensive CourseOct 2016
IT LEARNIG
Microsoft ExcelMar 2016
Advanced tools and Methods of quality management
Dec 2010
EN ISO 9001 Requirements on Quality Management System
Dec 2010
Internal auditor according to the EN ISO 9001
Dec 2010
Languages
- enEnglish
- slSlovak
- geGerman
- czCzech
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