
Allison Lam
Outreach Member

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About me
Student at the University of Illinois Urbana-Champaign | Marketing and Supply Chain Management
Education

Parkway North High School
2020 - 20244.0/4.0 GPA, 33 ACTActivities and Societies: Asian Culture Club (Co-founder/President), Girls Varsity Golf (Team Captain), National Honor Society (President), Environmental Action Club (Secretary), Parkway PATH (Veteran Mentor), DECA, Dance Marathon, Key Club, Math Honor Society, Science Honor Society

University of Illinois Urbana-Champaign
2024 - 2028Bachelor's degree Marketing 4.0/4.0Activities and Societies: Ascend, AMA Consulting
Experience

Building Opportunities in Support of Sisters
Feb 2022 - Aug 2024Outreach MemberBOSS is a local non-profit organization that aims to reduce financial disparities for the low-income, first-generation young women of St. Louis- Advertised our multi-day empowerment program through email marketing to students- Connected BOSS and Scholarship Central and implemented keyword research to promote our $2,000 scholarship which boosted our 2024 program’s sign-up rate and attendance by 200%- Fostered a student internship initiative with the Parkway Schools Spark! Experiential Learning program Show less

Federal Reserve Bank of St. Louis
Aug 2023 - Aug 2024- Developed and implemented Student Board of Directors (SBoD) program tracking process; compiled the 220+ participants from 2015-2025 to convey the return on investment of the program to senior leadership- Created the production plan for the 2025 SBoD Luncheon that hosted 60+ attendees- Conducted research on 24 Federal Reserve System employee workplace surveys and prepared a brief on the business value of each - Designed an intern directory featuring 29 intern profiles for hiring managers to examine Show less
Diversity, Equity and Inclusion Intern
Jun 2024 - Aug 2024Student Board of Directors
Aug 2023 - May 2024

Yarncom
Jan 2024 - May 2024Intern- Utilized Canva to design 100+ social media posts which highlighted the 90 festival vendors and classes- Boosted the festival’s platforms (Instagram, Facebook) by gaining 300+ followers during the internship - Conceptualized 4 variations of potential promotional content for the 2025 festival- Represented the festival during St. Louis West County Chamber of Commerce networking events

Ascend UIUC Chapter
Sept 2024 - now- Create and edit Instagram reels that have accumulated over 30,000+ views and 450+ engagements- Photograph 80+ members during professional photoshoots, corporate events, and social gatherings- Utilize Adobe Creative Cloud (Photoshop, Premier Pro, Lightroom) to develop promotional content
Media Director
Dec 2024 - nowPublic Relations Committee Member
Sept 2024 - Dec 2024

University of Illinois Urbana-Champaign
Apr 2025 - nowSocial Media Assistant- Film and produce Instagram and Facebook Reels using DaVinci Resolve and Adobe Premiere Pro that promote the 30+ housing/dining locations and have gained over 25,000+ views and 600+ engagements
Licenses & Certifications
- View certificate

Analyzing Sales Competitors
LinkedInJul 2024 - View certificate

Marketing Foundations: Consumer Behavior
LinkedInJul 2024 - View certificate

Sales: Business to Consumer Online Sales
LinkedInJul 2024 - View certificate

Customer Experience: Creating Customer Personas
LinkedInJul 2024 - View certificate

Foundations of Diversity, Equity, Inclusion, and Belonging
LinkedInJun 2024 - View certificate

Introduction to Prompt Engineering for Generative AI
LinkedInJul 2024 - View certificate

Excel PivotTable Quick Tips
LinkedInJul 2024 - View certificate

Prompt Engineering: How to Talk to the AIs
LinkedInJul 2024 - View certificate

Data Science DISCOVERY
University of Illinois Urbana-ChampaignMay 2025
Honors & Awards
- Awarded to Allison LamDean's List University of Illinois Urbana-Champaign Jan 2025 Fall 2024, Spring 2025
- Awarded to Allison Lam4th in Marketing Communications at the Missouri State Career Development Conference Missouri DECA Apr 2024 1 out of 6 DECA Missouri members who qualified for Marketing Communications at the DECA International Career Development Conference level.
- Awarded to Allison Lam“Inspired By” Visual Arts Winner Saint Louis University Apr 2024 Selected for my piece “Split Ends” along with an excerpt I wrote based on the writings of Jamaica Kincaid.
- Awarded to Allison Lam1st in Marketing Communications at the Missouri District Level Competition Missouri DECA Feb 2024 Qualified to compete in the Marketing Communications division at the DECA State Career Development Conference level.
- Awarded to Allison LamJacobson Innovator Competition Top 10 Finalist Jacobson Institute - The University of Iowa Dec 2023 Internationally selected for my creation of an executive summary.
- Awarded to Allison LamThe Progress 64 Entrepreneurial Award Progress 64 West Nov 2023 1 out of 4 selected for my creation of an executive summary and given a $5,000 scholarship.
- Awarded to Allison LamMissouri Girls State Chamber's Choice Award Missouri Girls State Jun 2023 Given to most profitable business at Missouri Girls State- My business Bracelets and Bonds made a profit of $1500 MGS Dollars by the end of the program
- Awarded to Allison LamThe Samsung American Legion Scholarship Missouri Girls State Jun 2023 Selected to receive a scholarship of $1,200 for my commitment to giving back to my community and gratitude for my grandfather's service.
- Awarded to Allison LamGranting Dreams Award Parkway School District Apr 2023 Applied for and received an $88 grant from the Parkway School District to fund our Asian Culture Club.
- Awarded to Allison LamLive Más Scholarship Taco Bell Foundation Apr 2023 Nationally selected to receive a $10,000 scholarship towards my undergraduate degree.
Volunteer Experience
Volunteer
Issued by St. Louis County Library on Jun 2022
Associated with Allison LamVolunteer
Issued by Sumplicity Math Center on May 2022
Associated with Allison LamStudent Leader
Issued by Twin Dragons Taekwondo on Jul 2021
Associated with Allison Lam
Languages
- chChinese
- enEnglish
- spSpanish
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