Lisa Tsakalidou

Product Manager

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Schweiz

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Timeline
About me
Merchandiser/Buyer
Education
- The Russian Presidential Academy of National Economy and Public Administration (RANEPA)
  -
  Master's degree Marketing Management Distinction
- The Russian Presidential Academy of National Economy and Public Administration (RANEPA)
  -
  Bachelor's degree Commerce Distinction
Experience
- Neo Art
  Jan 2016 - Apr 2018
  Product Manager
  - Managed the largest and most profitable category in the company- Awarded 2017 Employee of the Year for work managing Plastic Frame Moulding - Introduced a new brand to the market: successfully managed a separate product line from initial concept sketches to the final presentation of samples and writing of promotional materials- Created assortment matrices based on detailed sales analyses of significant attributes and KPIs- Attended international exhibition as a buyer, forged business relationships with new suppliers and investigated market trends Weniger anzeigen
- Gloria Jeans
  Apr 2018 - Jan 2022
  - Led a team responsible for 500 SKUs per year- Built and developed collections by working closely with design, product development and sourcing teams- Created collection plans based on analyses of major KPIs in partnership with the planning team- Presented collections to the sales team and oversaw product training with detailed collection description- Presented detailed reports on current sales results and stock updates during weekly inventory meetings and implemented solutions to maximise current performance and profitability- Provided regular competitor reports with product and price comparisons- Collated and communicated market feedback and demands through store visits and dialogue with the sales team- Identified market opportunities for growth and generated proactive assortment strategies- Prepared and presented quarterly best/slow sellers, key learnings, hindsight, and product trends reports- Participated in international business trips abroad for sample acquisition and global market trend research Weniger anzeigen
  - Senior Merchandiser
    Jan 2020 - Jan 2022
  - Merchandiser
    Jan 2019 - Jan 2020
  - Assistant Merchandiser
    Apr 2018 - Jan 2019
- Kontoor Brands, Inc.
  Aug 2022 - now
  - DTC Merchandising Manager Lee & Wrangler
    Jan 2023 - now
  - DTC Merchandiser Wrangler
    Aug 2022 - Jan 2022
Licenses & Certifications
- MS Office: Excel, PowerPoint, Word, Outlook, Access
  ECDL (International Certification of Digital Literacy)
  Jun 2015
- English for Business
  LCCI International Qualifications
  Jun 2017
- TOEFL ibt
  TOEFL
  Feb 2011
- Farnsworth-Munsell 100 Hue Test
  X-Rite
  Aug 2020