Talk to sales Try for Free
Onurcan Yesilkagit

Onurcan Yesilkagit

Product Marketing Management Part Time

Followers of Onurcan Yesilkagit1000 followers
location of Onurcan YesilkagitDublin, County Dublin, Ireland

Connect with Onurcan Yesilkagit to Send Message

Connect

Connect with Onurcan Yesilkagit to Send Message

Connect

  • Timeline

  • About me

    Google - Gaming Account Manager l Ex Trendyol - Strategy & Planning

  • Education

    • Jale Tezer High School

      2009 - 2013
      100% Merit Scholarship Mathematics

      Activities and Societies: Model United Nations Society I attended several Modern United Nations (MUN) Conferences as delegate and won various awards.

    • ESSEC Business School

      2017 - 2017
      Bachelor’s Degree Business Administration and Management, General

      Erasmus ProgrammeStrategic Management - As. Prof. Sen ChaiInternational Marketing - Consultant Anne-Placet Puissilieux

    • Boğaziçi Üniversitesi

      2013 - 2018
      Bachelor’s Degree Business Administration 3.60 High Honor

      Activities and Societies: Bogazici University Management & Economics Club, Bogazici University Dance Club Tango Society I took-Strategic Marketing Management from Emeritus Prof. Eser Borak-Operations Management from As. Prof. Mustafa Hayri Tongarlak-Globalization & International Management from Prof. Özlem Öz-Copywriting & Advertising from Sami Basut @ Manajans / John Walter Thompson-Elementary French

  • Experience

    • Vodafone

      Apr 2016 - Oct 2016
      Product Marketing Management Part Time

      Long Term Marketing Intern at Digital Segment, Vodafone Red-Reporting and Forecasting (Director level.)-Loyalty Program and Strategy (Managed partnerships and agreements, proposed new alliances and terminations. Established communication plan including SEM, digital, mobile app, SMS and print media.)-Drive Base & Digital Experience (Built new website of Vodafone Red by facilitating coordination among brand, digital unit and agency.)

    • The Coca-Cola Company

      Jun 2017 - Jan 2018
      Brand Management Part Time

      - Making analyses of fruit juice, ready to drink tea and water markets on channel and SKU bases.- Preparing top-line presentations by considering market share, ATL & BTL and pricing dimensions.

    • Google

      Jan 2018 - Jun 2018
      Industry Consultant Part Time

      • Consumer & market strategy advisory for large clients from various sectors including e-commerce, telecommunications, finance, FMCG, automotive and public. • Providing insight and consultancy by modeling and analyzing Google Search & YouTube data.• Supporting consultative sales with periodical and ad-hoc analyses for clients’ leadership teams as a member of Industry Analysts team.

    • Vodafone

      Jul 2018 - Apr 2019
      Product Management Specialist

      Discover Attendee, Management Trainee @Consumer Services UnitConsumer Services Unit consists of Mobile Financial Services, IoT, Security & Cloud, Digital Content, and VAS teams.- Monitoring each teams' performances and bringing data driven recommendations.- Optimizing Customer Value Management by analyzing correlation between actions and take rates.- Providing support to Product Managers in designing and testing processes.

    • BBVA

      Apr 2019 - Feb 2022

      -Product management, price optimization, profitability, segmentation and risk analyses of General Purpose Loan product.-Improving digital channels’ growth & e-commerce partnerships by conducting SQL and SAS queries.-Creating predictive models by collaborating with data scientists.-Product and business development with Agile teams.-Sales growth & channel development including managing business partners with 300+ outsource headcount.

      • Assistant Product Manager

        Aug 2020 - Feb 2022

      • Consumer Loans Strategy and Product Management Associate

        Apr 2019 - Aug 2020

    • Trendyol Group

      Mar 2022 - Aug 2022
      Strategy & Planning Senior Specialist

      Strategy & Planning-P&L responsibility -Data analysis-Creating dashboards with SQL & Looker

    • Google

      Aug 2022 - now
      Account Manager

      -Helping gaming clients from various genres to reach their targets and beyond-Responsible for $XX M quarterly quota with an annual YY% growth rate -Ensuring account & campaign hygiene for user acquisition and engagement strategy-Consulting on long term projects such as market entry, localization and marketing objectives

  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Onurcan Yesilkagit
      Finalist of the P&G CEO Challenge Europe Procter and Gamble Genève Jul 2016 http://www.pgceochallenge.eu/-Represented Turkey and Caucasus cluster in P&G CEO Challenge Europe Finals.-Presented business plan and ideas to Vice-Presidency in P&G Europe HQ, Genève.
    • Awarded to Onurcan Yesilkagit
      Winner of the P&G CEO Challenge Turkey and Caucasus Procter and Gamble May 2016 http://www.pgceochallenge.eu/The P&G CEO Challenge Europe is designed to test business vision, leadership, communication, analytical and team-working skills to the limit.-Launched a new high segment product by considering Finance, Sales, Marketing and Supply Chain departments with limited budget.-Prepared a five year business plan including pricing, ROI, and SNO.
    • Awarded to Onurcan Yesilkagit
      2nd Place in Unilever IdeaTrophy 14th Edition Unilever Dec 2015 http://www.ideatrophy.comCreating an innovative and systematic organization for given problem by Omo, Unilever. Unilever IdeaTrophy is a challenging and creative experience, where you will figure out how business works in real life while developing your skills and competencies.(As the spokesperson of the team "twohundredfortyeight" with Zeki Berkay Saygın and Turgut Keskintürk.)
    • Awarded to Onurcan Yesilkagit
      Leader of the Winner Team at Brandmarker International Marketing Challenge Volkswagen Türkiye Jun 2015 Improving customer loyalty and advocacy of Volkswagen AG in Turkish passenger car market by creating a 360 degree campaign which includes a positioning-oriented programme. #VolksHUGen hashtag was the breakthrough of the project. By winning among 10 teams, we are invited to the Volkswagen AG Headquarters located in Autostadt, Germany.

  • Volunteer Experience

    • Voluntary Instructor

      Issued by Finansal Okuryazarlık ve Erişim Derneği on Feb 2016
      Finansal Okuryazarlık ve Erişim DerneğiAssociated with Onurcan Yesilkagit