Leonel Tirado

Experience

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  Ralphs Grocery Company

  Apr 2004 - Mar 2006

  Cashier

   Provided excellent customer service and helping customers locate products Performed cash transactions effectively Solved customer issues Coached new employees Bagging and collected carts Sorted and organized store merchandise Ensured quality control inspection measures Maintained working environment clean and safe

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  Citi

  Jan 2007 - Jan 2013

  Personal banker

  Account opening in checking/savings accounts and loans customer relationship management leadership coaching and training tells in sales and operations account servicing meeting sales goals team problem solving

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  Black Lightning Motorcycle Cafe

  Jul 2017 - Aug 2017

  Marketing Intern

  Internship: Creating 6-point Customer service cheat sheet Managing Facebook Social Media Account-Polls, contests, Sharing Posts Rebranding the store online as a Café/Merchandise Retail Store Store Audit – Customer Service

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  Insight MKTG

  Jan 2018 - Apr 2023

  Assistant Marketing Manager

  Marketing Consultant specializing in Marketing Strategy, Business Consultation and Graphic Design Creating and implementing customer tailored marketing plans Assisting Clients with strategies to achieve their goals/objectives Social Media Marketing Management-Content creation, polls, contests, sharing posts, increasing followers, engagement and brand presence/awareness Rebranding Company Image and Goals/Objectives Brand Personality Creation  Creating customer service templates for Retail firms Marketing Research consisting of survey creations and their management, analyzing industry/markets and creating solutions to industry issues.  Business Plan Creation Business consultation Graphic Design- Adobe products (InDesign, Photoshop, Illustrator)  Event Coordinating/Press Release  Email Marketing Digital Marketing- Using tools such as Google Search Ads, Google Analytics  Preparing Digital marketing campaigns Developing the marketing strategy for the company in line with company objectives Client Marketing Plan creation and implementation Execution of online and print marketing campaigns Event coordinating Co-ordinating promotional campaigns Creating a wide range of different marketing materials Working closely with clients and assisting with new product launches Monitor and report on effectiveness of marketing communications Implementing, managing as well as analyzing performance of Paid Ads (Facebook and Google. Managing Google Business Profile Show less

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  Cal State LA Food Pantry

  Jan 2018 - May 2018

  Marketing Intern

  Worked with the Food Pantry as a Marketing Consultant-Creating promotional material-Flyer-Market research including suveys, focus group and data collection for food and budget consumption.-Team leadership.

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  Koncept Inc.

  Apr 2023 - now

  Marketing Specialist

  * Design and development of sales/marketing materials including product brochures, presentation folders, flyers, ads, press releases, copy writing, newsletter, packaging, user manuals etc.* Marketing and competitive research.* Manage tradeshow and other event planning; publicizes events.* Create and distribute rollout communications for program updates, product enhancements, direct marketing programs and sales tools; Develop and manage advertising campaigns* Writes or obtains and edits content from a variety of sources; takes or obtains photography; prepare presentations and public information materials.* Implements social media strategy including updating and maintaining social networking pages, posting messages and engaging new and existing users. Maintain contact and liaison with the press.* Manages content of website, including developing new and updated content; produces analytics for website activity and traffic.* Maintains and updates company and product listings on reseller partners' websites to ensure coherent brand and product presentation.* Occasional travels for participating in tradeshows* Responding to distributors and customers regarding any marketing, graphics related requests* Managing consistent look and feel of corporate brand, ensuring all brand standards are maintained through sales, marketing and promotional materials* Writing and revising Sales, Marketing, and Customer Service documents* Supporting Sales, Customer Service with marketing materials arrangements* Handling daily marketing tasks (keep track of marketing budget, updating product set up spreadsheets...etc.)* Coordinating & managing marketing activities, tradeshows, design competitions, marketing projects and sales campaign timeline* Keeping track of patent portfolio and preparing graphics for design patents for products.* Participates in product photo and video shoots* Communicating with suppliers regarding printed materials and any other related matters Show less