
Salman Ahmad
Software Engineer

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About me
Digital Marketing Entrepreneur | SEM & SEO Strategist
Education

The City School
1999 - 2000A Level English, Mathematics, Physics, Chemistry, Biology 2As, 2Bs, 1C
Beaconhouse School System
1997 - 1999O Level Sciences 6As, 1B, 1C
Lahore University of Management Sciences
2006 - 2008MBA Business/Commerce, GeneralActivities and Societies: Member HR Club Studied different management scenarios using the CASE method and routinely proposed solutions to individual scenarios. The aim of the CASE based training is to ensure that the students arrive at conclusions based on experiential learning within their peers.

National University of Computer and Emerging Sciences
2000 - 2004BS Computer Sciences
Experience

ESP Global IT Systems
May 2004 - Feb 2005Software EngineerWorked with teams to develope products for clients which included MCB Bank & ABN-Amro Bank.

Phoenix Chemicals (Pvt) Limited
May 2007 - Dec 2007HR Consultant•Successfully organized, executed and implemented the results of a climate survey based on 3600 reviews. All level of employees (ranging from plant workers to the GM of the plant were included.

ICI Pakistan (Pvt.) Limited
Jun 2007 - Jul 2007Intern•Conducted market research on the effectiveness and likeability of ICI polyurethane products amongst the leading architects of Lahore

HBL
Jul 2008 - Oct 2008Assistant ManagerWorked with the Corporate and SME Relationship Managers to create and analyse feasibility for commercial loans for perspective clients.

ConstellationCK
Nov 2008 - Apr 2014•Created strategic alliances with US partners. •Directly managed a team of more than ten high performance individuals and was responsible for 60% of the company’s revenues.•Increased Revenues by more than 200% by optimizing sales funnels. Supervised approximate annual revenues of $1.98M •Creation and marketing of mobile games through our sister company: Appstellation. Unique users in first 6 months: 360,000•Identified and utilized various sales channels for pushing the games into international markets.•Managed the start up phases of new projects/verticals in the online domain. •Represented the company at various job fairs. •Negotiated deals for support software and server services. •Implemented and managed online marketing campaigns which included Google Adwords, email and Facebook marketing. Annual advertising budgets of up to $360K. •Analyzed large amounts of user generated queries and identify high revenue keywords. This resulted in optimized & targeted marketing spending on channels that produced results.
Program Manager
Jan 2013 - Apr 2014Marketing Manager
Jan 2010 - Dec 2012Search Engine Marketing Manager
Mar 2009 - Dec 2009Keyword Analyst
Nov 2008 - Feb 2009

OrionCKB
May 2014 - Oct 2017Division Head, OrionCKB Operations in PK.•Manage, train and nurture a team of individuals working on extreme performance driven marketing.•Work on new sales pitch and engage with prospective clients to sell the value we add as a company.•Specialise in advanced ROI based Facebook based on the Nanigans Ad Engine, Google Adwords and Bing SE Marketing.

Clicks Inbound
Oct 2016 - Feb 2019Independent Consultant
Tinuiti
Nov 2017 - May 2020Independent ConsultantI work on paid performance marketing platforms (Facebook Ads, Google Ads, LinkedIn Ads). Clients include a top ranked online University in the US and one of the largest stock photography websites.

AdHamster
Oct 2018 - nowFounderOur small and nimble team of experts works tirelessly to re-imagine how agencies work with their clients. Belonging to a generation that has seen it all, from dial-up to 5G, our experts have more than a decade’s experience in the digital landscape. We provide consulting services to clients in the US, Middle East and Pakistan.
Licenses & Certifications
- View certificate

Google Adwords Certified
GoogleSept 2014
Languages
- enEnglish
- urUrdu
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