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Terri Kaufman

Terri Kaufman

Writer/Producer, Documentary Videos

Followers of Terri Kaufman259 followers
location of Terri KaufmanMount Pleasant, South Carolina, United States

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  • Timeline

  • About me

    Retired Copywriter, Communications Strategist

  • Education

    • University of South Carolina

      -
      MA Media Arts

    • West Virginia University

      -
      BFA Theatre

  • Experience

    • Multiple Employers

      Oct 1980 - Aug 1993
      Writer/Producer, Documentary Videos

      Wrote and/or produced documentary, reality, and educational programs and videos for cable TV including entertainment, health, and medical programs.

    • Social & Health Services

      Jan 1994 - Jan 1996
      Health Communications Manager

    • ROW Sciences Inc

      Jan 1996 - Jan 2000
      Health Communications Manager

    • Fleishman-Hillard

      Jan 2000 - Jan 2002
      Vice President Public Relations

      Washington, DC office: Consumer Marketing Group, Health Group, Social Marketing GroupAssociations and Federal government clients

    • American Occupational Therapy Association

      Jan 2002 - Jan 2003
      Strategic Communications Consultant

      PR Campaign Architect for "National School Backpack Awareness Day" -- Top 10 Kids Story pick by the Washington Post in launch-year 2002; highest member satisfaction initiative among 40,000 members in the association's history. Also, successful media campaign to increase awareness of how OTs help elderly drivers.

    • USO Headquarters

      Jan 2003 - Jan 2006
      Senior Public Relations Consultant

      National media outreach and placement; Parade Magazine cover article, Sports Illustrated placement, client branding in AdWeek earned media and CEO op eds; etc.

    • The Cadmus Group

      Jun 2006 - Jun 2012
      Senior Associate

      Strategic communications consulting--PR, partnership and social marketing--and project management; brand positioning for the U.S. Environmental Protection Agency's ENERGY STAR brand. Top-down and bottom-up outreach strategy for awareness of energy efficiency in commercial buildings, and development of pull-through consumer engagement tools that increased ENERGY STAR labeled buildings three-fold in 3 years.

    • Freelance

      May 2013 - Jul 2024
      Senior Marketing Copywriter and Content Management Specialist

      I specialize in marketing copywriting and content management strategy for the best way to move your brand forward. - Writing experience is digital, broadcast, and print: articles, blog posts, case studies, e-newsletters, press releases, presentations and proposals, white papers, video and audio scripts. - Topics: Health, Consumer Finance, Mortgage Banking, Credit Cards, Aging-in-Place and Home Design, Real Estate, Energy and the Environment- Current Clients: Jansen Communications (4 yrs), Capital Bank N.A. (5+ yrs), Marstudio Show less

    • Self-employed

      Sept 2022 - Jul 2024
      Semi Retired

    • Self Employed

      Jul 2023 - now
      Retired

  • Licenses & Certifications

    • Certified Aging-In-Place Specialist (CAPS)

      National Association of Home Builders
      May 2016
      View certificate certificate

  • Volunteer Experience

    • Board Member

      Issued by Jewish Historical Society of South Carolina (JHSSC) on Jan 2019
      Jewish Historical Society of South Carolina (JHSSC)Associated with Terri Kaufman

    • Mentor

      Issued by Interages Bridges, Jewish Council on Aging on Jan 2014
      Interages Bridges, Jewish Council on AgingAssociated with Terri Kaufman

    • Community Emergency Services Relations

      Issued by New Mark Commons HOA on Feb 2016
      New Mark Commons HOAAssociated with Terri Kaufman