Rajan Kumar

Experience

• 

  Webomaze Technologies Private Limited

  Aug 2016 - Jan 2020

  Senior SEO ANALYST
• 

  Open Dhi Private Limited

  Jan 2020 - now

  A Digital Marketing Consultant on Open Dhi Pvt. Ltd. would play a pivotal role in shaping and executing the online presence of the brand. Their responsibilities would include:Branding: Developing and maintaining a consistent brand identity across all digital platforms. This includes ensuring that the brand’s messaging, visuals, and tone resonate with the target audience and reflect the company’s values.Content Strategy: Creating and managing content strategies that align with the brand’s goals. This involves planning, creating, and distributing valuable content to attract and engage the audience.SEO & SEM: Optimizing the brand’s online presence through search engine optimization (SEO) and search engine marketing (SEM) to improve visibility and drive traffic to the website.Social Media Management: Developing and implementing social media strategies to increase brand awareness, engage with the audience, and drive conversions.Campaign Management: Planning and executing digital marketing campaigns across various channels such as email, social media, and pay-per-click (PPC) to achieve specific business objectives.Analytics & Reporting: Monitoring and analyzing the performance of digital marketing efforts using analytics tools. Providing insights and recommendations to improve the effectiveness of campaigns.Customer Engagement: Building and nurturing relationships with customers through personalized marketing strategies, ensuring a positive brand experience.Market Research: Conducting market research to understand industry trends, customer preferences, and competitive landscape to inform digital marketing strategies.Collaboration: Working closely with other departments such as sales, product development, and customer service to ensure a unified approach to marketing.Innovation: Staying updated with the latest digital marketing trends and tools, and continuously seeking innovative ways to enhance the brand’s online presence and performance. Show less

  • Senior Digital Marketing Consultant

    Jan 2024 - now

  • Digital Marketing Specialist

    Jan 2020 - Dec 2023