
Lasse Birch Eilenberg
Commercial Trainee | American-Danish Business Council

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About me
Senior Product Manager | Product Owner - Salg & Produkter at Norlys
Education

Aarhus University, Business and Social Sciences
2013 - 2016Master of Science (MSc) International Business (IB)Activities and Societies: Mentor 2013 - The objective of the mentor program, is to decrease the dropout rate for students starting at the HA and BScB education at BSS. My role, as a mentor, was to reduce the uncertainty of student life for a group of 30 new students. Furthermore, I tried helping the students towards a better integration with BSS, as well as mitigating problems associated with the transition from a secondary education to a university education. The MSc (IB) deals with the challenge of globalization and ways to handle them. The master program, aims at providing me with the competences required to take part in the decision-making processes in a business with extensive international commitments or a public institution. Internationalization has become a major driving force, for many large and small companies in today’s business for sourcing as well as selling. This causes a need for how to deal with the challenges of globalization… Show more The MSc (IB) deals with the challenge of globalization and ways to handle them. The master program, aims at providing me with the competences required to take part in the decision-making processes in a business with extensive international commitments or a public institution. Internationalization has become a major driving force, for many large and small companies in today’s business for sourcing as well as selling. This causes a need for how to deal with the challenges of globalization and how to handle related international activities. Thereby the key concepts of the MSc (IB), are business development and control of foreign operations. Show less

Aarhus University, Business and Social Sciences
2010 - 2013Bachelor of Science (BSc) Economics and Business AdministrationActivities and Societies: Mentor 2012 - My role was to reduce the uncertainty of student life for a group of 30 new students. I assisted towards a better integration with BSS, as well as mitigating problems associated with the transition from a secondary education to a university education. Instructor 2011 & 2012 - I was responsible for approx. 60-90 students during their introduction week. I was part of a team of instructors whose job was to introduce new student to campus and to the student life in general My bachelor degree, has given me a number of business-relevant qualifications that enables me to deal with problems pertaining to business administration, in both the public and private sector.This qualify me to:- Understand and reflect on theories, methodologies and practice.- Assess theoretical and practical issues and apply relevant analysis and solution models. - Handle complex issues in study and work-related contexts.- Formulate specialist issues and solutions… Show more My bachelor degree, has given me a number of business-relevant qualifications that enables me to deal with problems pertaining to business administration, in both the public and private sector.This qualify me to:- Understand and reflect on theories, methodologies and practice.- Assess theoretical and practical issues and apply relevant analysis and solution models. - Handle complex issues in study and work-related contexts.- Formulate specialist issues and solutions models.- Participate in academic and interdisciplinary collaboration in an independent manner.- Identify own learning needs and plan own learning. Show less

Favrskov Gymnasium
2004 - 2007Science side
Søndervangskolen, Hammel
1994 - 2004Science side
Experience

Embassy of Denmark in the United States
Feb 2015 - Jul 2015Commercial Trainee | American-Danish Business CouncilI was employed as one of two commercial interns in the Trade Department, at the Embassy of Denmark in Washington DC. The Trade Department specializes in promoting Danish export to the U.S. and focuses on developing the commercial opportunities for Danish companies on the U.S. market. The Trade Department is also part of the Trade Council of Denmark in the U.S.- The daily operations and business development of the ADBC. - Launching the ADBC Young Professionals Network. - Project coordinator on the 2015 U.S. Food & Drug Administration (FDA) Seminar in Copenhagen. - Assignments related to export promotion of Danish companies. - Bi-monthly newsletters and maintenance of the website. - Direct contact to current and potential company members of ADBC. - Network meetings in the World Bank and with Danish and American businesses within different sectors. Show less

Norlys
Apr 2016 - now- Product Owner for Norlys Play (& Stofa WebTV) on Browser, Android/GoogleTV, SamsungTV, Android Mobile/Tablet, Chromecast 2/3/4 & Stofa TVbox- Project lead for developing Norlys Play on SamsungTV- Product Manager/Owner for Stofa SuperWifi & Norlys ”Wifi-units” (WiFi-MESH) - Product Owner for Stofa WebTV & Norlys Play on Stofa TVbox & Android/GoogleTV - Project lead & Product Owner for Stofa/Norlys WifiGuarantee- Product Manager/Owner for Stofa SuperWifi & Norlys ”Wifi-units” (WiFi-MESH)- Product Manager/Owner for Stofa WifiScanneren (App)- Project lead (Stofa SuperWifi & Stofa Internet Bundle Portfolio)- Agile Team Lead (Team Internet): Internet products and process optimizations - Project lead - Principal responsible for digitizing all transaction-specific physical mail in SE/Stofa - Implementation & (KPI) follow-up on SE/Stofa's project strategy.- Project portfolio follow-up on SE/Stofa's top 15 strategic projects. - Preparation of (project portfolio) reports for the executive management team. - Business & Scope analysis - Project & Ressource Management & Project Planning- Responsible for the development & implementation of the SPA Governance process.
Senior Product Manager | Product Owner - Salg & Produkter
Oct 2022 - nowProduct Manager | Product Owner - Commercial Management
Nov 2018 - Oct 2022Project Manager - Commercial Management
Dec 2017 - Nov 2018Junior Project Manager | Project Coordinator - Strategic Projects Department
Apr 2016 - Dec 2017
Licenses & Certifications
- View certificate

SE's Project Management Certification
IBA Erhvervsakademi KoldingMar 2017 - View certificate
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Scrum Fundamentals Certified (SFC™)
SCRUMstudy - Accreditation Body for Scrum and Agile;Download Free Scrum Body of Knowledge(381 pages)May 2018 - View certificate

Scrum Product Owner Certified (SPOC®) / Certified Scrum Product Owner (CSPO®)
SCRUMstudy - Accreditation Body for Scrum and AgileMay 2018
Volunteer Experience
Project Coordinator
Issued by Laerdansk Aarhus on Sept 2014
Associated with Lasse Birch EilenbergMentor
Issued by Department of Economics, Aarhus University on Aug 2012
Associated with Lasse Birch EilenbergInstructor
Issued by Studenterlauget on Jul 2011
Associated with Lasse Birch EilenbergRecruit
Issued by Royal Danish Life Guards on Dec 2007
Associated with Lasse Birch Eilenberg
Languages
- daDanish
- enEnglish
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