Charmaine Jackson

Experience

• 

  Munky

  Jun 2011 - Jun 2012

  Photographer

  Social Photographer. Promoting Munky and handing out various promotional material. Took photos at various clubs and festivals across Sydney including Soho, Greenwood, The Ivy, Scary Canary, Defqon.1 and more.

• 

  ARCHFASHION

  Jul 2011 - Mar 2017

  ARCHFASHION, founded 2010, is an Australian fashion and homewares marketplace supporting independent retailers across the country, bringing bricks-and-mortar stores online and connecting them with customers.Responsible for:• Developing, analysing and implementing special projects that lead to business growth.• Encouraging and ensuring team members are achieving their commitments, by celebrating milestones and being across every aspect of each project.• Working with the Product Owners and development team to ensure the backlog is following the guidelines of the business goals.• Ensuring alignment between team members and delivery goals.• Facilitating release planning, backlog grooming, sprint planning, daily standups, sprint reviews, sprint retrospectives, release retrospectives.• Overseeing design and imagery on the website.• Managing email and Facebook marketing.• Managing the customer service team and improving processes to ensure maximum sales growth through inbound & outbound phone strategies.Key Achievements:• Develop and implement processes surrounding customer service, retailer onboarding and management and software development during a significant growth period of the business. • Grow and train the customer and retailer relationship management teams.• Begin a personal shopper strategy to increase sales from existing customers, accounting for 2% of sales within 4 months.• Implement a loyalty program which has increased the customer repurchasing rate within only 3 months.• Oversee rollout of new payment facility, with 30% of transactions utilising the service.• Design and implement in store marketing materials for over 60 retailers nationally.During my 5 years at ARCHFASHION, I have been able to gain and develop in many areas such as:• Team Management• Affiliate Communications• Account Management• Customer Relationship Management• Scrum Master• Social Media Marketing• Email Marketing• Implementing & Developing Systems and Processes Show less

  • Scrum Master

    Oct 2015 - Mar 2017

  • Relationship Manager

    Jul 2011 - Mar 2017
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  Daily Addict

  May 2012 - Mar 2013

  Freelance Photographer

  Travelling to new and popular bars or events in Sydney to take photography. Took photos for Mercedes Benz Fashion Week on the runway and street style shots which were used for social media.

• 

  Sunglass Hut

  Mar 2017 - Nov 2018

  Omni-Channel Operations Manager

  Responsible for the omni-channel operations and projects for SunglassHut.com in Australia and New Zealand.

• 

  Luxottica

  Nov 2018 - Jun 2021

  Responsible for operations and projects for Luxottica's ecommerce portfolio; SunglassHut.com, OPSM.com, Ray-Ban.com and Oakley.com in Australia and New Zealand.

  • Head of eCommerce Australia and New Zealand

    May 2019 - Jun 2021

  • Ecommerce Operations and Project Manager, Australia and New Zealand

    Nov 2018 - May 2019
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  Incu

  Jun 2021 - Nov 2021

  Head Of Digital
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  CHANEL

  Mar 2022 - now

  • eBusiness Lead Australia and New Zealand

    Oct 2022 - now

  • eCommerce Project Manager

    Mar 2022 - Oct 2022