
Maryam Heidari
Namayeshgah.com

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About me
Global Content Strategist, SEO Expert, Digital Marketer
Education

Shiraz University
-Bachelor of Science (BS) Computer Engineering
Shiraz University
-Master's degree Managment Information System
Experience

Web Designer
Jun 2010 - Sept 2011Namayeshgah.comI designed the templates of the customer's web site

Nikgraphic.com
Sept 2011 - Jun 2012Web designerdesign,develop, and programming of the web sites

Saman Insurance Co.
Aug 2012 - Jan 2015Digital Marketing ExpertDigital Marketing, Online Advertising, Social Media MarketingWeb Design and DevelopmentPlanning, organizing, and implementing online campaigns and monitoring other competitors activities.Search Engine Optimization (SEO)Web AnalyticsAffiliate MarketingExecute daily content updates on website and blogDevelop and execute strategies to increase brand mentions and engagement within social media.

Goldiran
Feb 2015 - Jan 2018Digital Marketing and CRM Specialist- Responsible for Identifying, researching, and resolving technical problems to Ensures that the use of business intelligence applications enhances business decision making capabilities.- Responsible for supporting the strategic design and maintenance of business intelligence applications.- Planning customer club and CRM projects- Define campaigns and promotions with full detail (Budget, POP material, awards, event)- Deciding on the CRM platform structure and architecture ensuring it works seamlessly across the organisation and captures all required information at key points in the customer life cycle.- Planning and delivering CRM strategies across the company encouraging customer retention and customer loyalty.- Working closely with all departments to ensure the CRM works effectively for all aspects of the company. - Digital Marketing, Online Advertising(online ads, email marketing, SMS marketing)- Creating content for digital marketing assets- Social Media Marketing in popular social notworks like: Facebook, Instagram, LinkedIn, Aparat)- Web Design and Development- Planning, organizing, and implementing online campaigns and monitoring other competitors activities.- Search Engine Optimization (SEO)- Web Analytics- Execute daily content updates on website and blog- Develop and execute strategies to increase brand mentions and engagement within social media. Show less

Rahkar Pouya
Mar 2018 - Mar 2020Digital Marketing Manager- Identify technical requirements of digital products based on products roadmap, experience and performance reports in line with digital strategy.- Study best practices and suggest for improvement on business especially digital area regarding benchmarks.- Create and manage content, UI/UX of companies website- Develop a detailed project plan to monitor and track progress- Meet with clients to take detailed ordering briefs and clarify specific requirements of each project- Coordinate internal resources and third parties/vendors for the flawless execution of projects Show less

Magital.ir
Mar 2020 - Jul 2022Online Marketer
IT-Street GmbH
Aug 2022 - Aug 2024Digital Marketing Manager
BeInCrypto
Sept 2024 - nowGlobal Content StrategistDevelop and manage the implementation of the global content strategy and editorial calendar for the main company’s domains;Manage and lead Content Strategy team, providing guidance, support, and mentorship to ensure their success and professional growth;Collaborate closely with the SEO, marketing, editorial and partnership teams to ensure a cohesive and effective content strategy across all platforms;Drive the implementation and execution of the SEO, marketing, editorial, and partnership strategies and tactics in the content strategy to achieve key results;Analyze the main domains content plan, SEO optimization and make improvements;Analyze competitors and target audience for the main company’s domains;Research crypto trends and user behavior for the main company’s domains to form holistic content/technical strategy approach;Provide thought leadership and project management across strategic initiatives;Develop content testing frameworks to better standardize and optimize content development efforts globally and locally;Check the accuracy of articles and propose edits as needed. Show less
Licenses & Certifications
- View certificate

Product Marketing: Competitive Intelligence
LinkedInJan 2024
Languages
- geGerman
- tuTurkish
- enEnglish
- enEnglish
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