
Ashish Verma
Research Associate

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Skills
Statistical modelingPredictive modelingRData miningLogistic regressionStatisticsSasPredictive analyticsData analysisMachine learningAnalyticsPythonEconometricsSqlHadoopTime series analysisOperations researchHiveBig data analyticsAbout me
Professional with around 8 years of experience in analyzing data, Statistical modeling in ad sales planning industry and Monetization for publishers/App-developer in the ad-exchange platform and in the automotive industry. Graduated with Master Degree in Mathematical Statistics from IIT Kanpur.
Education

Indian Institute of Technology, Kanpur
2009 - 2011MS Statistics
Banaras Hindu University
2005 - 2008B.Sc (Hons.) Statistics
Experience

Indian Institute of Technology, Kanpur
Jun 2011 - Nov 2011Research AssociateDistrict level project entitled “Accelerated Life Testing” - Six month research associate role in IITK. - Type-1 and Type-2 censoring with Lindley distribution and to derive the statistical properties.

RSG Media
Sept 2012 - May 2015- Developed and implemented mathematical optimization model using FICO’s Xpress solver for plan-optimization and spot-optimization to improve revenue yield for media channels. - Developed a look-a-like model for scoring users, based on their propensity of purchasing a product on a control group and generalized over the whole population.- Developed forecasting model to forecast the impressions over the offsets i.e. the estimated number of viewers, going to watch that particular TV Chanel in given time duration.- R, SQL, Mathematical Optimization, Predictive Modeling
Sr. Statistical Analyst
Apr 2014 - May 2015Statistical Analyst
Sept 2012 - Mar 2014

Vserv AudiencePro
May 2015 - Aug 2017- CTR, CVR prediction(scalable response prediction for display advertising), - AdaDelta algorithm to estimate learning rate in gradient decent optimization method.- Ads optimization algo based on Bandit logic(SoftMax, UCB approach)- A/B testing- Python, AWS Framework, Hive, Hadoop System - Developed App Monetization algorithm for supply side platform called VMAX to optimize yield by selecting the best ad partners to bring the highest eCPMs, resulting in maximized yield.- Time Series forecasting
Sr. Data Scientist
May 2016 - Aug 2017Data Scientist
May 2015 - Apr 2016

Accenture
Sept 2017 - Nov 2018Data Scientist SpecialistML based solution to categorize invoices (~200 millions invoices) and to replace the status-quo operations to completely in automated predictive frame in procurement process.Tools: Python, Vowpal Wabbit, SQL, Linux

日産自動車株式会社
Nov 2018 - Jan 2022Data Science Manager- Global After-sales business: Led the Data Science capabilities for Nissan Global Digital After-sales business vertical.- CRM 360-degree to provide better customer service experience.- Finance Vertical: Machine learning method to priorities collection treatments and to increase funds collection for delinquent accounts of the auto loan portfolio.

Ericsson Software
Jan 2022 - nowSr. Data ScientistUtilizing the data science approach to optimize the Energy Consumption at RRU Level: - Created a system capable of identifying inefficient RRUs (Radio) based on energy consumption efficiency and other parameters in telecom data within a specific region. - Designed a Reinforcement-Learning based algorithm to optimize energy consumption at the RRU level.Developed an automated process to find the network performance degradation and determine the causal inference for degradations in data centers. - Anomaly detection in the univariate and multivariate time series KPIs data. - Causal inference using PCMCI that estimates causal effects on a causal graph. - the temporal causal discovery framework, TCDF uses attention-based convolutional neural networks to learn a causal graph structure by discovering causal relationships in observational time series data. Show less
Licenses & Certifications
- View certificate

Data Analysis
CourseraNov 2013 - View certificate

Computing for Data Analysis
CourseraNov 2013
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