
PRABIN BABU
Accounts Executive

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About me
Junior Executive media | MBA in Finance & Marketing
Education

Kochi Business School, Kakkanad, Kochi
2016 - 2018Master of Business Administration - MBA Finance & marketing
University of Calicut
2011 - 2014Bachelor of Commerce - BCom
Experience

AVM ALUMINIUM
May 2014 - Jun 2016Accounts Executive• Preparation of invoices. • cash and bank payments/ Receipts vouchers. • Follow-up customers for payments and other requirements. • Maintaining bank reconciliation, daily cash and bank. • Recorded all transaction by using accounting software.

MOVETECH
Oct 2018 - Nov 2019Marketing Manager• Market research and identifying potential customers • Fostered a robust, sustainable customer relationship • Manage sales team and support them for achieving their objectives • Recruit to grow the market for the product • Build promotional activities. •Coordinating and manage both marketing and technical personnel’s for the implementation of the software

IMC Advertising Pvt Ltd. Malabar Group
Sept 2021 - nowJunior Executive mediaActively participated in actualizing PAN India media campaigns by facilitating media planning and coordination. Organized and oversaw advertising communication campaigns and promotional events, ensuring all campaign goals were accomplished. Coordinated with the creative team and media for the execution of campaigns, evaluating real-time campaign performance, and making necessary updates. Used BARC, TAM & IRS to collect and analyse audience data for media Scheduling and track the performance of media campaigns. Worked with media vendors to achieve media plan, strategy, and creative analysis and approvals Spend analysis and monitoring ad campaigns in different markets. Ensuring media exposure for press conferences and events by securing good coverage Assisted the finance department for the smooth flow of payments. Oversaw media buying for ad campaigns and negotiated rates and ad placements with media outlets. Monitored ad performance and made necessary adjustments to ensure campaign effectiveness. Show less
Licenses & Certifications
- View certificate

Digital Skills : Digital Marketing
AccentureJul 2022 - View certificate

Power BI for Beginners
Skill UpSept 2022 - View certificate

Fundamentals of digital marketing
GoogleDec 2019 - View certificate
.webp)
Campaign manager 360 Certification Exam
Google Digital Academy (Skillshop)Oct 2022 - View certificate
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Google Analytics Certification
Google Digital Academy (Skillshop)Oct 2022 - View certificate
.webp)
Google Ads Search Certification
Google Digital Academy (Skillshop)Jul 2022
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