Sara Matić

Experience

• 

  KSP "Sirene"

  Jan 2012 - Jan 2017

  Project & Marketing manager

  - Project management- Marketing strategy- PR activities- Social media marketing- Event management

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  WebNi

  Sept 2016 - Sept 2018

  Digital Marketing Manager

  - Content creation (Social media - Facebook, Instagram, LinkedIn, Twitter, YouTube, newsletters, websites).- Managing PPC (Social Media, Google Ads).- Managing email campaigns.- Building WordPress websites.- Ensuring smooth coordination between clients and team members.

• 

  Upwork

  Oct 2017 - Mar 2019

  Freelance Marketing Manager

  -"Top Rated freelancer" status- 100% job success score

• 

  Puzzle Software

  Mar 2019 - Nov 2020

  Marketing Specialist

  - Product marketing for the MatchAbout app (developing pre and post-sales deliverables, launch campaigns, in-app messaging, etc.)- Managed user acquisition tactics and strategies (MatchAbout app).- Managed PPC, website, social media, blog, newsletter, etc.- Planned and managed employer branding activities.- Marketing and PR activities for a series of educational events regarding agile software development.- Technical content writing.

• 

  Impact Hub Belgrade

  Dec 2020 - Mar 2022

  Marketing Manager & Startup Mentor

  - Marketing advisor and mentor in investment-readiness programs.- Part of the in-house diverse team, chosen to provide early-stage startups with the core competencies and entrepreneurial skills they need to succeed.- Planned and managed marketing and PR activities for the Impact Hub Belgrade.- Building a strong community between industry experts, investors and mentors.

• 

  Joberty

  Mar 2022 - now

  - Led the development and execution of comprehensive marketing and growth strategies, resulting in a user growth from 60,000 to 100,000.- Started Joberty Webinars from scratch (more than 4000+ registers and 25+ editions).- Identified and developed partnership opportunities, establishing more than 100 partnerships.- Managed international Community teams from 6 SEE markets.- Developed, implemented, tracked, and optimized growth marketing activities across multiple platforms.- Worked closely with product, marketing, and sales teams. Show less

  • Senior Marketing and Growth Manager

    Jul 2023 - now

  • Growth Marketer

    Mar 2022 - Jul 2023
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  ArTech

  Sept 2024 - now

  Co-Founder

  Niš-based initiative focused on unifying the city's IT, business and cultural scene by organizing diverse events, designed to support local talent and community growth.