Travis Sweeting

Experience

• 

  Bahamas Law Enforcement Co-Operative Credit Union Limited

  Apr 2008 - Jan 2012

  Member Services Representative

  • Spearheaded campaigns that resulted in a 100% increase in share account contributions and a 40% growth in consumer loan products.• Enhanced customer service standards by implementing new rapport-building techniques, significantly improving member satisfaction and retention.• Conducted financial education workshops for members, promoting financial literacy and informed decision-making.

• 

  Brutha Magazine

  Jan 2012 - Jan 2019

  Editor-In-Chief

  • Grew the magazine to over 500,000 impressions and readers globally; and 25k email subscribers.• Managed all content development and editorial decisions, leading a team of editors and writers.• Prepared innovative articles for publication, enhancing reader engagement and expanding the magazine’s reach.

• 

  Builders Mall

  Jan 2014 - Aug 2017

  Marketing Manager

  • Developed and executed comprehensive marketing campaigns, resulting in a 15% increase in brand awareness and a 10% growth in customer acquisition.• Collaborated with cross-functional teams to create strategic marketing initiatives, boosting sales revenue by 20%.• Managed an annual six-figure marketing budget, consistently achieving objectives while staying under budget.

• 

  TRAV Creative

  Jun 2016 - Jan 2023

  Principal and Creative Director

  • Founded and led a boutique creative agency specializing in brand development, digital marketing, and strategic communications for startups and small businesses.• Delivered comprehensive branding solutions, including logo design, brand messaging, and visual identity, resulting in a 30% increase in client brand recognition.• Developed and executed multi-channel digital marketing campaigns that boosted client engagement by 25% and increased conversion rates by 15%.

• 

  The Tribune News Network

  Feb 2018 - Sept 2021

  Business Sub-Editor

  • Copyedited and proofread an average of 75 news articles per week, ensuring accuracy and adherence to style guidelines.• Designed visually appealing page layouts for the business section, resulting in a 20% increase in reader engagement.• Implemented a streamlined editing process, reducing turnaround time for section publication by 30%.

• 

  Stacc Financial

  Feb 2021 - now

  Chief Stacc Officer

  • Leading the design, development, and management of a fintech mobile app aimed at simplifying financial management for first-gen wealth builders.• Overseeing financial operations, budgeting activities, and establishing corporate goals, policies, and procedures.• Building a strong community and network through the "The Unconventional Founder" newsletter, fostering connections and raising funding for Stacc.