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Benny Lim

Benny Lim

Intern

Followers of Benny Lim571 followers
location of Benny LimSingapore

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  • Timeline

  • About me

    UX Designer | User Researcher | Social Worker

  • Education

    • National Junior College

      2006 - 2007
      Humanities

      Activities and Societies: College Publications - IT Director, Literary Wing - Editor

    • Nan Hua High Secondary School

      2001 - 2004

    • General Assembly

      2021 - 2022
      User Experience Design Immersive Bootcamp

      Projects:1) Redesign of Watsons Website- Planned and conducted qualitative research (user interview, object-oriented UX, competitive analysis and card sort) to uncover issues and derive insights- Redesigned user flows and information architecture and created wireframes based on insights- Executed rapid low-fi and high-fi prototyping, iterating based on findings from usability tests and tree tests- Achieved 20% increase in SUS score and 100% increase in tree test… Show more Projects:1) Redesign of Watsons Website- Planned and conducted qualitative research (user interview, object-oriented UX, competitive analysis and card sort) to uncover issues and derive insights- Redesigned user flows and information architecture and created wireframes based on insights- Executed rapid low-fi and high-fi prototyping, iterating based on findings from usability tests and tree tests- Achieved 20% increase in SUS score and 100% increase in tree test results2) Redesign of Mental Self-Care Website – Mindline.sg- Collaborated with 3 team members and undertook project management- Developed and executed research plan to derive insights, journey maps and personas- Ran ideation workshop to conceptualise new features and conducted concept testing to identify product market fit- Designed multiple iterations of responsive prototype across mobile and desktop platforms Show less

    • Nanyang Technological University Singapore

      2009 - 2013
      Bachelor of Communication Studies 1st Class Honours

      Activities and Societies: Studio Manager and News Head of Campus TV Station Dean's List (AY09/10), Tan Guk Eng Scholarship (AY09/10)

    • National University of Singapore

      2016 - 2017
      Graduate Diploma in Social Work

  • Experience

    • Little Red Ants Creative Studio

      Jan 2012 - Jun 2012
      Intern

      Produced and filmed corporate videos and advertisements

    • Ministry of Social and Family Development, Singapore (MSF)

      Oct 2013 - Jun 2022

      • Assistant Manager - Adult Protective Service

        Oct 2018 - Jun 2022

      • Regional Services Officer

        Oct 2013 - Oct 2018

    • Better.sg projects and Dokurizi

      Oct 2021 - now
      Pro Bono UX Designer

      1) Pro Bono Project for Dokurizi | Design of Web3 Journalism Website- Developed research plan and conducted user research with NFT artists and collectors - Created wireframes and high-fi prototype for web platform using Figma based on insights- Communicated research findings and designs to founder2) Volunteer Project under Better.sg | Virtual Facilitated Conversation Platform- Played key role as UX designer in team of 11 focusing on B2B aspect- Gathered user requirements from product manager and conducted user interviews with organisations- Analysed data and formulated personas and problem statements before communicating artifacts to product team 3) Volunteer Project under Better.sg | Crisis Management Tool- Played key role as UX designer in team of 5 researching on mental health needs of population during Covid crisis- Co-created personas, problems statements and ideated with team Show less

    • Quincus

      Jul 2022 - Nov 2023
      User Experience Designer

      - Gather and evaluate user requirements with product managers and engineers- Develop UI mockups and prototypes that clearly illustrate how the platform functions- Formulate coherent information architecture and user flows for seamless navigation and experience across complex logistics functions - Conduct UX audit of platform and gather user feedback to improve key areas and reduce design debt- Facilitate visioning workshops and design critique sessions to contribute to product strategy and learning Show less

    • PULSE TCM Clinic

      Nov 2023 - now
      UI/UX Designer

  • Licenses & Certifications

  • Volunteer Experience

    • UX Designer

      Issued by better.sg on Oct 2021
      better.sgAssociated with Benny Lim