Grace Kopplin

Experience

• 

  Delta Air Lines

  Jun 2015 - Jun 2016

  Digital Marketing and Sponsorship Intern
• 

  The Bon-Ton Stores, Inc.

  Jun 2016 - Apr 2018

  -Allocate inventory based on sales trend and forecasts-Assist in open to buy and financial planning-Analyze business from a by store perspective-Manage replenishment business -plan advertising for an area of business-create a price promotion strategy to drive sales for an area of business-work with planner on financial planning and open to buy-plan inventory flows and merchandise markdown strategy

  • Assistant Planner

    Sept 2017 - Apr 2018

  • Assistant Buyer

    Jun 2016 - Sept 2017
• 

  Christopher and Banks

  Apr 2018 - May 2019

  Allocation Analyst

  -Allocate inventory to over 450 stores based on historical performance and trend-Manage inventory balance between channels-Ensure buys reflect size balance and optimized per-store depth-Work with logistics and buying to manage and track purchase orders-Forecast inventory needs for replenishment businesses-Provide store insights and planning assistance in open to buy meetings

• 

  Powerplay Retail™

  Jun 2019 - now

  -Collaborate with Amazon brand partners to optimize and strategize their marketplace presence-Manage multiple brand accounts by building strong relationships and resolving Amazon issues - asin count north of 30,000 managed products-Drive business by analyzing KPIs such as sales, inventory, reviews, conversion rate, and storefront visits-Maintain ongoing brand plan that aligns with partner objectives, metrics, and performance measures-Ensure brand content is continually updated to improve brand position and growth in sales-Collaborate with cross functional teams to ensure successful launch/implementation of brands-Launch and manage Amazon PPC campaigns and DSP orders to grow sales and align with brand goals-Manage the operational strategy including forecasting for seasonal timeframes, cut inbound orders, optimize Amazon costs, and reverse logistics-Lead brand protection efforts to control marketplace presence including monitoring unauthorized sellers, brand registry, and investigation Show less -Analyze large amounts of data to help create forecast and replenishment reports for 10+ brands-Utilize and analyze reports from Seller Central, Vendor Central, ERP systems, WMS programs, and merge them to create digestible reporting on sales volume / forecast / inventory position -Use data interpretations to develop and communicate inventory flow and replenishment-Partner with key stakeholders on day-to-day operations including production planning, logistics-Analyze business and seasonal trends to identify opportunities for improvement and efficiency-Prepare and be able to communicate sales and inventory reports to internal and external partners-Develop reporting best practices to track fulfillment accountability, variances, and execution of KPI’s Show less

  • Sr. Director of Ecommerce Sales - Amazon & Marketplaces

    Jul 2024 - now

  • Director of Ecommerce Sales

    Aug 2022 - Jul 2024

  • Senior Account Manager - Amazon & Walmart Marketplace

    Jul 2021 - Aug 2022

  • Account Manager - Amazon & Walmart Marketplace

    Jul 2020 - Jul 2021

  • Business Analyst

    Jun 2019 - Jul 2020