Lauryn Kariuki

Experience

• 

  67 Airport Hotel

  Jun 2017 - Jul 2017

  Intern

  Worked in different departments of the hotel including sales and marketing, kitchen, food beverage and front office.

• 

  Kenya Valuers and Estate Agents

  Jul 2019 - Jul 2019

  Intern

  Conducted property viewings with clients, as well as took on property listings, and engaged in discussions about the real estate marketGained valuable experience in handling contracts and negotiation

• 

  The Warwick East African Society

  Oct 2020 - Jun 2022

  Created 30+ engaging graphics for social media platforms while maintaining a strong presenceIncreased attendance to events by 10 times more, through creating brand equity Worked closely with the Executive team to plan, coordinate and execute online events during pandemicEnsured fresher’s interests were considered and addressed in the executive team

  • Marketing Director

    Mar 2021 - Jun 2022

  • Fresher’s Representative

    Oct 2020 - Mar 2021
• 

  Warwick Africa Summit

  Oct 2021 - May 2023

  • Led a team of 5 in organising campaigns and devising strategies to build brand awareness• Increased brand awareness by 70%• Managed and coordinated social media management, video-creation, SEO, blogs, and newsletter writing as well as creative projects, alongside building relationships with other brands• Increased social media engagement by 3 times• Worked alongside a wider team of 40 to deliver a hybrid conference focused on African development • Produced social media content and promoted the summit effectively selling over 300 tickets• Planned, organized, and coordinated over 10 events leading up to and during the Summit

  • Head Of Marketing

    Jul 2022 - May 2023

  • Marketing and Events Executive

    Oct 2021 - Jun 2022
• 

  UniHomes

  Feb 2022 - Jan 2023

  Brand Ambassador

  • Designed over 50 social media campaigns on Tiktok and Instagram to promote the brand and establish awareness• Engaged with prospective and existing customers to develop relationships

• 

  University of Warwick - Warwick Business School

  Oct 2022 - Jul 2023

  Undergraduate Ambassador

  • Connected with an audience of over 10,000 prospective and current students through hosting live interactive events and writing blogs• Formulated strategies to deliver information to address student needs and concerns meticulously

• 

  GTBank Kenya

  Aug 2023 - Mar 2024

  Conducting detailed financial analysis, market research, and trend evaluation to provide key insights for strategic decision-making.Preparing comprehensive financial reports and presentations for stakeholders, conveying complex financial information in a clear and understandable manner.Developing and maintaining complex financial models for budgeting, forecasting, and investment analysis, ensuring accuracy and reliability of financial data.Playing a key role in risk management efforts by evaluating and mitigating financial risks, ensuring compliance with regulatory standards and internal policies.Conducting thorough industry research to assess market trends, competitors, and emerging opportunities, enabling the bank to stay ahead in the competitive landscape. Show less

  • Financial Analyst

    Jan 2024 - Mar 2024

  • Executive Trainee

    Oct 2023 - Dec 2023

  • Financial Analyst

    Aug 2023 - Oct 2023
• 

  Absa Bank Kenya

  Apr 2024 - now

  Credit Risk Analyst