Tran Cao Tri

Experience

• 

  Song Hanh Advertising Co

  Jan 2005 - Dec 2005

  Sales and marketing

  Search for contract & attend upon customers.Make projects to search more potential customers.Do consultancies work in printing, designing logo.Organize seminal, pr, event programs.Do consultancies work in present programs.

• 

  An Thai Food Co., Ltd

  Feb 2006 - Jul 2007

  Investigate consumer trends; carry out survey of commodity market's potential for new products.Deal with Marketing Manager to work out marketing plans.Co-ordinate to others company division and advertising department to make promotional campaign.Monitor, update information and make reports on time. Investigate consumer trends, set up, take over and deal with promotional campaigns.Create, broadcast, promote brand name. Support and monitor distribution department to set up, deploy, promote, control and evaluate effective sales system.Recruit, training, assign tasks, monitor, evaluate, propose reward policy, disciplinary measures.Consultative solutions to make effective organization, data security Work with coordinator to monitor and fix on time order form, merchandise exchange, inventory control.

  • Assistant Marketing Manager

    May 2007 - Jul 2007

  • Marketing Executive

    Aug 2006 - May 2007

  • Sales Supervisor

    Feb 2006 - Aug 2006
• 

  Tan Tan Joint-stock Co

  Jul 2007 - Jul 2008

  Assistant Brand Manager

  a) Main responsibilities:- Support Brand Manager in almost things related to promote our image.- Support Brand Manager, Marketing Manager with event organization to launch new products and corporation (10TH ANNIVERSARY CEREMONY)- Propose the natural and range of activities of current and future products by research feature and requirements of product , - Evaluate new product ideas and change in packing- Evaluate market competition by compare company's product with competitor's product- Take the Market share by working with (NSM, RSM, ASM) to deploy Sale strategy- Evaluate product market information - measure product health by visiting consumers with Sales department and evaluate sales result.- Deliver new products to market by analysis requirements of products which were proposed and product developing programme, preparing analysis of investment profits, making schedules with manufacture and technical department- Assess product by using market research data (from market researching department), considering sell - manufacture cost, predict market size- Connect sales team to inform the promotion and get feedback of customers; and get sales figure to make monthly report.- Welcome and deal with advertising agencies and correspondents for ads Show less

• 

  Holcim Viet Nam Ltd

  Jul 2008 - Apr 2012

  1. Area: MeKong, Ho Chi Minha. Achivement: - Propose & apply ROI tool for Trade marketing team.- Understand deeply merchandising and manage it effective investment for company- Develop trade promotion standard process and procedure with detail SLAs.- Contribute new ideas about Sale promotion for HCM rou b. Main responsibilities:- Support to achieve sales budget of tons, bag market share of in core markets- Develop and implement trade marketing activities accordingly to Dong Hanh SLA to National Sales- Implement Rou (Region of unit) marketing quarterly rolling plan together with Sales and Market Intellegent to ensure achieve ROU quarterly and annual Objective - ROU budget control: monthly tracking and forecast ROU trade marketing cost. Ensure all spendings are not all over ROU budget.- Understand market deeply. Identify market issues and opportunities with highly sensitive by routine market review.- Management and monitoring of branding Investments and initiatives execution. - Control all current Holcim branding material in 5 ROU. Ensure all of them are kept in good condition and align with brand guideline- Propose new branding material which is suit with market requirement and align with branding objective - Leads the POSM management process in align with external & internal customers.- Management and monitoring of POSM Investments and initiatives execution. - Control ALL trade promotion execution ensure all of them are compliant with the trade promoton standard Show less Dong Hanh Project SupervisorArea: Mekong Delta, HCMa) Achivement: - Propose RTL loyalty for Dong Hanh project. And now RTL loyalty is applied. b) Main responsibilities:- 100 % Achievement of Dong Hanh activities and Service Level Agreement with Distributor as per calendar and Dong Hanh marketing activities tracker.- Overall Manage Dong Hanh calendar, budget allocations & expenses and report to Project Manager on a monthly basis on project update- Coordinate and attend Distributor quarterly review meetings / chair project review meeting- Report monthly Dong Hanh compliant Distributor volume, margin and analysis - Manage material as per budget and allocation per regions- Field Visits to OD office, ODs, PODs, RTLs, ASEs, DSRs for service agreements updates Show less

  • Trade Marketing supervisor

    Jan 2010 - Apr 2012

  • Channel Development Supervisor

    Jul 2008 - Dec 2009
• 

  Motul Viet Nam

  May 2012 - Jan 2024

  Trade Marketing Manager
• 

  Motul Vietnam

  Jan 2024 - now

  Sale program Manager