Lindsey Merek, CMP

Experience

• 

  Herdez Competition

  Jan 2003 - Jan 2003

  Intern

  Public Relations internship for a Champ Car racing team.

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  JMI

  Nov 2003 - Aug 2005

  As an Account Executive at JMI, responsible for managing and assisting in the day-to-day activities relating to the SUBWAY and Ditech.com motorsports programs. Accountable for client events, production needs and all related program reporting including status updates, expenses, post-event recaps and quantitative analysis of events. Coordinated client creative projects including print advertising, direct mail pieces, merchandise, autograph cards and press releases. • Lead role in the management and execution of the Ditech.com Ultimate Racing Room Challenge online promotion with the winner’s experience filmed and aired on SPEED Channel• Planned inaugural SUBWAY entitlement race at Phoenix International Raceway (SUBWAY Fresh Fit 500) Show less

  • Account Executive

    Nov 2004 - Aug 2005

  • Assistant Account Executive

    Nov 2003 - Nov 2004
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  Bureau Veritas

  Nov 2005 - Jan 2008

  Marketing Manager

  In the role of Marketing Manager, worked directly for the Principle of the firm supporting the company’s initiatives to keep and win business. Responsible for tracking and responding to all RFP/RFQ solicitations from major municipalities in the Southern California region. Worked closely with the engineering staff to prepare for project specific interviews conducted as part of the final selection in the RFP process. Developed marketing materials including presentations, summary of qualifications and direct mail pieces. • Coordinated winning proposal for multiple multi-million dollar construction materials testing contracts including San Diego Gas and Electric, Poway Unified School District and University of California San Diego• Instituted bi-weekly marketing meeting plan and introduced system to track target clients, projects and internal action items Show less

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  JMI

  Feb 2008 - Jan 2013

  Director, Event Marketing

  As Director of Event Marketing, reported directly to the CEO. Conceptualized, planned, budgeted and executed JMI’s corporate events across the North American, European and Asian markets. Specific job responsibilities included management of transportation, accommodation, hospitality and special event vendors. Developed and executed each event’s communication plan, including print and electronic invitation development, event website development, RSVP management and all guest communication pre- at- and post-event. Worked across multiple departments and managed multiple people to deliver flawlessly executed programs. Extensive experience utilizing the Cvent event management system.• Developed and managed $600,000 budget across 15-18 events annually; events attended by high-net-worth individuals and executives from Fortune 500 companies• Lead planner for The Business of Motorsports in Asia Conference held prior to the Singapore Grand Prix in 2010 Show less

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  Faegre Baker Daniels LLP

  May 2013 - Mar 2019

  Meeting & Event Planner

  Worked as part of the Faegre Baker Daniels event team responsible for the planning and execution of over 200 corporate events annually, including webinars, conferences, seminars and client entertainment events. Responsible for all phases of the planning process, from concept to completion, including budgeting, venue selection, hotel contracting, food and beverage coordination, audiovisual coordination, conference content development, sponsorship coordination, invitation development, RSVP management, guest communications and on-site management. Extensive experience utilizing the RegOnline and Cvent event management systems. Show less

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  Faegre Drinker

  Mar 2019 - Aug 2021

  Manager of Marketing Events