Amir John

Experience

• 

  MDS FOODS

  Apr 2015 - Jul 2024

  Sr. Executive LSM

  Local store marketing, sales, business deals, share new ideas, implimentation & execution and overall markeing.

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  MDS Foods (Pvt) Ltd, (Operator Of Hardee’s in Pakistan)

  Apr 2015 - Jul 2024

  Sr. Executive Marketing

  Looking overall sales of Hardee's Restaurants in pakistan, promote local store marketing, generating sales ideas, Implementation & execution.

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  MDS FOOD PVT LTD (OPERATOR OF HARDEES IN PAKISTAN)

  Apr 2015 - Jul 2024

  Sr. Executive Marketing

  Marketing & Sales (Specialties)• Brand Management• Advertising• Trade Marketing (RTZ)• Brand Activation• Retail Management and Local Store Marketing• Mass level Activations & Alliances with banks• Strategizing the Marketing plans, social media, brand promotions• Sponsorships to all relevant events, such as Fashion Shows, Ramadan activities, Films, school, colleges, universities.• Media/Communications/PR• BTL, TTL Advertising Campaign Management• Brand & Events Promotion & Activation, Publishing, Concept/Theme Designing• Events Planning, Organizing, Branding, Promotion, Ensuring the Brand Identity• Media/Communications/PR• ATL, BTL, TTL Advertising Campaign Management• Vendor Negotiations, Inter-departmental Coordination, Leading Marketing Team• Ensuring the Brand Identity• Managing the Marketing & other Print Collateral• Advertising: Branded SMS Campaigns, Mass Email Marketing, Website Management, Social Media Campaign Management–Facebook, Twitter, Cable & Newspaper Ad Campaign Show less

• 

  MDS Foods Pvt Ltd Operator of Hardee's in Pakistan

  Apr 2015 - Feb 2017

  Sr. Executive LSM/Marketing
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  Hardee's Pakistan

  Apr 2015 - Jul 2024

  • Brand Management• Advertising• Trade Marketing (RTZ)• Brand Activation• Retail Management and Local Store Marketing• Mass level Activations & Alliances with banks• Strategizing the Marketing plans, social media, brand promotions• Activities, Films, school, colleges, universities.• Media/Communications/PR• BTL, TTL Advertising Campaign Management• Events Planning, Organizing, Branding, Promotion, Ensuring the Brand Identity• Vendor Negotiations, Inter-departmental Coordination, Leading Marketing Team• Advertising: Branded SMS Campaigns, Mass Email Marketing, Website Management, Social Media Campaign Management–Facebook, Twitter, Cable & Newspaper Ad Campaign Show less

  • Corporate Sales Manager

    Jan 2022 - Jul 2024

  • Sr. Executive Marketing

    Apr 2015 - Jul 2024
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  MDS FOODS PAKISTAN (HARDEE'S)

  Oct 2015 - Jul 2024

  Sr. Execurive LSM

  Sr. Assistant Restaurant Manager (overall operation)

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  Crescent Bahuman Ltd.

  Feb 2017 - Jul 2024

  Responsible for development and execution of integrated marketing communication plans and related budgets.Trained and managed marketing & support team, supported sales and account management, providing tools for successful sales growth.Trade Marketing (RTZ) Analysis, managed corporate & packaged brands, with experiential understanding of both B2B, B2C marketing.Brand Activation led creative designs and copy writing for digital and print assets, as well as internal & external communication.Product Shoot & Campaign Shoot, including website, social media, PR trade and community engagement.Establish brand programs on a continent and country level to drive brand awareness.Work with teams (Digital, Revenue, and Loyalty) to drive the program.Provide strong brand guidance to the retail & marketing teams on store level conduct brand marketing training.Project & event coordination, responsible for development of digital and print assets, including point of sales material, social media plans and posts.Weekly newsletters, graphics project & advertising coordinated event engagement, conferences & trade show presence in the event.Vendor Management, work with external agencies to make sure all the brand communications are executed effectively.Working with CEO, develop briefs and assists with execution of the project from concept through to completion. Show less

  • Senior Assistant Manager Marketing

    Feb 2017 - Jul 2024

  • Deputy Manager Brand Marketing & Retail Operati

    Feb 2017 - Jul 2019
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  Master Poly Plastic Industries Ltd.

  Apr 2023 - now

  Manager Operations & Leads the Audit

  Perform as a Head of Operations to oversee and optimize the operational activities of our organization.- Develop and implement operational strategies that align with company goals and objectives.- Oversee day-to-day operations, ensuring efficiency and productivity.-Manage and optimize supply chain and logistics processes.- Lead and mentor the operations team, fostering a culture of continuous improvement.- Monitor and analyze key performance indicators (KPIs) to identify areas for improvement.- Collaborate with other departments to streamline processes and improve overall performance.- Ensure compliance with industry regulations and standards.- Develop and manage operational budgets and forecasts.- Identify and mitigate operational risks. Show less