Elodie Annette

Elodie Annette

Junior Product Manager

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location of Elodie AnnetteGreater Paris Metropolitan Region

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  • Timeline

  • About me

    Key Account Manager chez Bell Flavors & Fragrances EMEA

  • Education

    • ISG Institut Supérieur de Gestion

      1994 - 1997
      Ecole de commerce Marketing & Strategy

      Cycle multinational (USA / Amérique du Sud / Japon / N.P.I.)

  • Experience

    • NEPTUNE DISTRIBUTION

      Jan 1997 - Jan 1998
      Junior Product Manager
    • SARA LEE Household & Bodycare UK Ltd

      Jan 1998 - Jan 2000
      Category Analyst

      Supported category management partnership with Superdrug customer along with Roland Berger consultant and delivered analysis on Personal Wash category.Performed range reviews for customers

    • ALLIED DOMECQ Spirits & Wines

      Jan 2000 - Jan 2006

      Developed White Spirits and Liquors portfolio : launched of the vodka category in On-Trade Led innovation projects on whisky and white spirits categoriesNegotiated and led market research budget for all alcool Categories and ensured lobbying with International Research team Trained and supported european BU's in the organization of meeting with customer to enable development of category management solutions. Created analysis tools, market presentations, drove the change in the KAM analysis processInitiated a category management project with Auchan customer in France and optimized account profitability

      • Innovation Manager

        Jan 2002 - Jan 2006
      • Category Manager Europe

        Jan 2000 - Jan 2002
    • Laboratoires Onagrine

      Jan 2007 - Jan 2012
      Marketing, Trade-Marketing & Communication Manager

      Set up the company and searched for investment equity and request for grantBuilt up brand strategy and implemented operational plan.Organized Trade-Customer in-store activities locally and for our distributors abroadDefined and implemented a PR and marketing digital strategyManaged 15 sales reps, 4 in-store hosts and 1 commercial assistant

    • NOREVA Pharma

      Jan 2013 - Jun 2014
      Manager de Transition

      Supported Onagrine take overRevamped brand positioning and launched new skincare rangesImplemented Trade-marketing plans in pharmacies and parapharmacies

    • Precision Business Solutions, Inc.

      May 2015 - Oct 2015
      EMEA Market Director

      Set up the company in FranceBuilt up connections with major B2B distributorsLed B2B market analysis projects in Europe

    • Bell Flavors & Fragrances EMEA

      Feb 2018 - now
      Key Account Manager

      Developed Fragrance Business in France, Belgium and Luxembourg Reorganized customers portfolioTook over management of major accounts at European level (problem solving, contract set up)

  • Licenses & Certifications

    • TOEFL