James Nethercott

Experience

• 

  Ten Group

  Apr 2010 - May 2015

  Sports Ticket Sales & Account Manager

  • Negotiating sales for face value and VIP tickets and hospitality packages.• Managing suppliers for sports tickets and hospitality. Looking after existing suppliers and maximising sales as well as sourcing new and competitive options that match client demand.• Planning quarterly workloads to both achieve targets and drive revenue for the team. • Liaising with the Marketing Team to promote and manage incoming business and client usage, consistently reaching and exceeding both targets and objectives.• Building a rapport with clients, understanding their needs with regards to the service and taking care of requests from inception through to completion. • Planning and prioritising client and supplier contact to both meet demand and maximise revenue.• Proactively engaging with both regular and new clients to ensure they are using the service fully. Show less

• 

  Liverpool Football Club

  Jun 2015 - Jun 2023

  I was responsible for looking after the hospitality agents and resellers at the Club. I worked on two RFPs in 2019 & 2020 that sold 2500+ hospitality seats to hospitality resellers through a rigorous commercial and due-diligence process. This delivered 10 Official Hospitality Resellers on long term deals that secured a financial commitment to the Club across multiple seasons.I was also involved a number of other commercial projects across the Hospitality & Ticketing Department. This included looking after the Club's off-site hospitality programme which was key to delivering incremental revenue each season against a department budget of c£30m per season. I also led on the project to overall the Hospitality Exchange system to deliver a process that not only produced a successful commercial outcome but assisted in the retention of current seasonal members.Key Responsibilities:• Sell seasonal and matchday hospitality primarily to the agency and reseller market ensuring the Club maximises revenue at every opportunity.• Develop and implement a robust agent sales policy • Dedicated point of contact for developing agent pipeline and maintaining existing relationships• Working at key agent facilities to ensure smooth matchday operations• Liaise with relevant internal departments once sale has been made to ensure a smooth customer journey at all times – ticketing, hospitality, operations and finance.• Identify, develop and implement new revenue streams for the team and wider department.• Manage the off-site hospitality operations to ensure a high level of service is delivered to fans whilst ensuring the smooth running of the Club’s off-site hospitality. Show less An integral part of the highly competitive and driven team that delivered multiple sell out seasons at Anfield, and the most successful concerts in more than a decade at the stadium.Key Responsibilities:• Handle incoming sales enquiries to a high standard ensuring personalisation with both new and existing clients to enhance the customer journey• Driving incremental and alternative revenue streams through agency sales, selling in accordance with the club’s policy and account managing the relationships• Proactive outbound activity and networking to exceed KPI and sales targets, ensuring the Club maximises revenues at every opportunity • Account Management of high value clients to ensure we are maintaining a strong relationships and consistent customer journey• Generating sales across major events, conferences, meetings, dinners, which are key to delivering incremental revenue growth• Supporting the team in the continuous implementation of client management and service improvement strategy. Show less

  • Senior Specialist - Match Breaks & Agency Sales

    Jun 2020 - Jun 2023

  • Senior Executive, Hospitality Sales

    Jun 2015 - Jun 2020
• 

  SPORTFIVE

  Jun 2023 - now

  Senior Sales Manager

  I have just started an exciting new role at Sportfive in the UK initially working on the Euro 2024 project.