
Jamie Landry
Communications Assistant (Co-op Term)

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About me
SEO Content Marketing Manager at Dash Social
Education

Mount Saint Vincent University
-Public Relations
Experience

Dalhousie University
Jan 2014 - Aug 2014Communications Assistant (Co-op Term)In this role, I: • Provided support for event planning and brainstorming • Develop skills to communicate through social media (including learning how to develop a social media plan)• Provided event planning & management support • Completed on-camera media training • Complete CQ web development training • Published articles for Dal News • Wrote various internal memos, speeches and copy for the Human Resources department

Automotive Sector Council
Sept 2015 - Jan 2015Research and Communications Coordinator (Co-op Term)Duties included:• Assisting & supporting 'TestDrive' event management including closing graduation ceremonies• Conducting a labour market information (LMI) survey regarding human resource needs for small-to-medium sized automotive business• Support planning and conducted presentations in high schools across Nova Scotia communicating benefit of 'TestDrive' apprenticeship program to students • Creating content for printed and digital media, and managed social media content

Aritzia
Jan 2016 - Jan 2017Style Advisor/Fitting Room SalespersonStyle adviser and fitting room salesperson. In this role, I:• Optimize sales goals through fitting room operations management and supporting sales staff• Maintain minimum sales of $450 per hour • Develop & communicate with clientele regarding new releases, personal styling appointments and customer service• Ensure fitting room operations run efficiently to generate sales

Pete's Fine Foods
Apr 2016 - Aug 2016Social Media Manager (Co-op Term)As Social Media Manager, I:• Update WordPress website, and work alongside graphic designers to develop & produce marketing materials • Forecast trending food products & introduce to grocery managers and online audiences & collaborate with manager regarding emerging trends in food, beverage & grocery• Liased & managed communications with influencers • Create digital and printed content for the website and social media, including physical display copy for both Halifax and Bedford meat and cheese displays• Manage scheduling, content curation & creation and track analytics for both Pete's Fine Foods and Piccalilly social media accounts (Facebook, Instagram & Twitter) Weniger anzeigen

Anna's Salon
Jan 2017 - Jan 2018Operations ManagerAs Operations Manager, I:• Ensure everyday operations of salon run smoothly & manage salon schedule • Develop operational & supply processes to increase productivity • Produce & curate physical and digital marketing collateral to build awareness. generate leads & drive sales • Liaise and communicate with suppliers to increase sales & promote product lines • Merchandise retail displays to drive sales and increase profit

Hercules SLR
Jan 2018 - Jan 2020Digital Media CoordinatorAs Marketing Content Specialist, I: • Write copy for printed and digital collateral• Manage and source content for social media accounts (Facebook, Twitter & Instagram) • Create search engine optimizing (SEO) content to generate leads & drive sales • Use Google Ads & Analytics to develop marketing strategy & create PPC campaigns to generate leads & drive sales • Create strategic marketing campaigns & initiatives

Resulta
Jan 2020 - Jan 2023Content StrategistAs a Content Coordinator at resulta, I:• Conduct research to develop creative, data-driven editorial content to support revenue generation.• Create and manage an editorial calendar for both social media and on-site content. • Write, optimize and publish editorial to organically rank in popular search engines.• Collaborate with a team to ensure business objectives and content efforts are aligned. • Build relationships and drive engagement & traffic on social media.

Dash Social
Jan 2023 - nowSEO Content Marketing Manager•
Licenses & Certifications
- View certificate

Google Analytics for Beginners
Google Analytics AcademyJul 2019 - View certificate

Advanced Google Analytics
GoogleSept 2019
Languages
- enEnglish
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