Menna Eshete

Menna Eshete

Student Assistant

Followers of Menna Eshete471 followers
location of Menna EsheteAnaheim, California, United States

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  • Timeline

  • About me

    Marketing Manager at Goodwill of Orange County

  • Education

    • General Assembly

      -
      Digital Marketing Certificate Digital Communication and Media/Multimedia
    • California State University Monterey Bay

      2009 - 2013
      Bachelor of Business Administration (B.B.A.) Marketing
  • Experience

    • California State University, Monterey Bay

      Jan 2011 - Dec 2013
      Student Assistant

      Assistant for the Campus Service Center o Served as support for Offices of Registrar, Admissions, Financial Aid, and Cashier.o Provided students, faculty, and staff assistance with general information, ID cards, and paychecks.o Greeted visitors, used a multi-phone line to solve school issues, carried out many office duties including copying, delivering mail, and filing, while staying abreast of all school policies and procedures.

    • ARIEL Theatrical, Inc

      Jan 2013 - May 2013
      Marketing Intern

      • Assisted Marketing Team of 4 at this children’s theater company.• Wrote 6 press releases for various theater productions including ‘Little Red Hen and Narnia.’• Effectively added creative marketing ideas to team for event promotions.• Designed several fundraising websites and aided with orchestration of fundraising activities.• Facilitated with design, organization, and distribution of marketing materials.• Helped promote the theater company by tabling at events

    • UST Global

      Apr 2014 - Jun 2014
      Marketing Assistant

      Marketing Assistant for the Step IT Up Program o Created a program press kit, internal program booklet, and timeline for the social media platforms to raise awareness towards the Step IT Up Program.o Assisted with developing various printed marketing materials. o Performed an array of administrative duties such as, reporting expenses, record meeting notes, and gathering daily and weekly reports on ongoing projects. o Participated in strategically planning for the promotion of events.o Recruited women for the Step IT Up America program. Show less

    • Second Harvest Food Bank of Orange County

      Apr 2015 - May 2019
      Marketing & Public Relations Coordinator

      o Worked with the Director of Marketing & PR to gather client testimonials and produce videos for annual fundraising eventso Managed media events for pantry openings, donors, community partners, donations, etc. o Oversaw the Employee Engagement Team; planned annual staff retreats and holiday parties, led a team of 10-12 to execute monthly staff meetings, and worked closely with the CEO and HR Director to improve the organization’s moraleo Developed social media campaigns, created content for all social media channels to encourage brand engagement and increase donations o Developed written content for donor outreach and advertisements, such as seasonal newsletters, e-appeals, email campaigns and direct mail pieceso Managed relationships with vendors and took lead on projects such as the development of truck/van wraps, invitations, banners, plaques, stickers, cards, annual reports, stewardship reports, business cards, poster boards, and general collateral o Effectively communicated with and engaged staff in Second Harvest Food Bank’s marketing strategies and visiono Wrote content for press releases and media alerts Show less

    • WeWork

      Jun 2019 - Feb 2020
      Community Associate

      o Created community-based initiatives designed to develop connections between 800 co-working space memberso Organized up to 5 community engagement events per week and promoted them by writing emails, newsletters, posters and building strong relationshipso Solved ongoing member-related issues due to move ins/outs, troubleshooting, etc., for over 100 companieso Fielded and assigned requests submitted in-person or through Zendesk - customer service platformo Responsible for guest services and responding to member inquires Show less

    • Chatterton & Associates

      Jul 2020 - Apr 2023
      Marketing Operations

      o Manage ongoing marketing projects & events that drove prospects and clients to book Complimentary Proactive Financial Reviews, Account Reviews, Tax Projections and Tax Return Appointmentso Edit & review all assets and assigned tasks to team members to finalize marketing collateral, website updates, event assets etc. o Execute 20 mailing assets per year with local printers: event invites, letters, tax assets, newsletters etc. to nurture & maintain clients and prospect relationshipso Lead cross-functional team communications and efforts on behalf of the marketing team to ensure delivery of assets o Compile, prep and submit marketing collateral for compliance submission for different use caseso Coordinate with multiple vendors to help with video creation, headshots, signage, handouts, event planning etc. o Create standard operation procedures to facilitate consistency and efficiency within the marketing team o Organize 8 events a year to drive referrals, strengthen relationships with clients and gain exposure for the firmo Manage, maintain, and report on Google Ads and Google Analytics Accounts o Track, report and analyze website form fills to increase traffic and produce reliable marketing leadso Responsible for tracking and ensuring that the marketing budget remained accurate and reported it to the Growth Leader of the Marketing Team Show less

    • Goodwill of Orange County

      Apr 2023 - now
      Marketing Manager
  • Licenses & Certifications