Firdaous Labssouri

Experience

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  Platformia

  Sept 2018 - Nov 2019

  Stagiaire marketing

  -Market research-Pricing-Marketing and communication strategy-Benchmark

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  Cloudme International

  Nov 2019 - Jan 2021

  Assistante marketing

  As a member of a leading marketing agency, I had the opportunity to spearhead multiple digital marketing initiatives and grow my skill set across a range of disciplines. Over the course of my tenure, I honed my expertise in areas such as search engine optimization (SEO), community management, and web writing.As a key member of the digital marketing team, I led the development and execution of strategic SEO campaigns for a range of clients. My work included conducting comprehensive audits of their websites, identifying areas for improvement, and developing customized solutions to drive increased organic traffic and revenue.In addition to SEO, I played an integral role in community management efforts, engaging with audiences on various social media platforms and driving engagement through targeted content creation and messaging. I also honed my web writing skills, crafting compelling copy for website landing pages, blog articles, and other digital content.Throughout my time at the agency, I consistently demonstrated a keen eye for detail, a passion for results-driven marketing, and an ability to collaborate effectively with cross-functional teams. My work played a critical role in driving growth and success for our clients, and I am proud to have been a part of such a dynamic and impactful organization. Show less

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  Public Events-Design & Aménagement

  Jan 2021 - Feb 2024

  Project Manager

  The role involves managing the online presence of various brands within the Parthenon group, as well as considering how to communicate TV programs produced by the group through digital and social media channels.Key responsibilities include:Managing and monitoring client deliverablesPreparing editorial plans and creative briefsCreating contentCollecting content from the fieldModerating social media pagesWriting for the webMonitoring and managing online reputationPlanning and implementing sponsorship campaignsDeveloping concepts for new programs that are currently in productionProjects include:Lalla Laarossa (a reality TV show on SNRT)Le Meilleur Pâtissier Maroc (a reality TV show on 2M)Le Meilleur Pâtissier Maroc "Célébrité" (a reality TV show on 2M)Chef Academy (a reality TV show on SNRT)Fashion Maghribi (a reality TV show on SNRT)Dream Artist (a reality TV show on 2M)Jmaâtna Zina (a variety program on SNRT)Khaddar F' Dar ( Produce delivery service)NARSACASA BAIAImmolysPAM Election Campaign Show less

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  Havas Madcom

  Apr 2024 - now

  Digital specialist