Jordan M Harrison

Experience

• 

  The Daily Titan

  Jan 2009 - May 2009

  Staff Writer

  • Wrote 2-3 articles per week in Sports, News, Entertainment and Opinion sections• Assisted editors in page design, content layout and copy editing

• 

  Home Media Magazine. Inc.

  Aug 2009 - Dec 2009

  Editorial Intern

  • Contributed 1-2 articles per week in News, Features and Review sections• Assisted with fact checking, proofreading and print content layout• Updated and maintained publication website

• 

  CommonWealth Opportunity Capital

  Aug 2010 - Aug 2013

  Assistant Office Manager

  Responsible for:• Coordinating in-office meetings with current and potential investors• Updating and maintaining investor database using Preqin• Proofing and preparing marketing materials for presentation• Preparing detailed expense reports for partners• Scheduling partner travel

• 

  University of South Carolina

  Aug 2013 - Aug 2014

  Graduate Assistant

  • Assisted in recruitment of potential graduate students• Contributed research for academic papers• Taught sections of introductory public relations courses• Grading undergraduate coursework

• 

  Family Promise, Inc

  May 2014 - Aug 2014

  Media Relations Consultant

  • Analyzed current media exposure for national non-profit• Created communication plan that included goals, objectives, strategies, tactics and recommendations for garnering more coverage for the national office and its affiliates on the local level.

• 

  Chernoff Newman

  Aug 2014 - Mar 2015

  • Managed social media content using Sysomos and Hootsuite, analyzing data for optimization• Drafted and distributed press releases using Cision, ensuring timely and accurate communication• Conducted market research to inform strategic plans and marketing materials for clients• Provided exceptional account service to various clients, ensuring their needs were met efficiently • Helped write and edit press releases, ensuring accurate and engaging content• Assisted in drafting social media content to increase online presence and engagement• Conducted research for the business development team to identify new opportunities• Contacted media outlets to secure client coverage and enhance brand visibility

  • Communications & PR Specialist

    Nov 2014 - Mar 2015

  • Full-time Intern

    Aug 2014 - Nov 2014
• 

  Main Street Hub

  May 2015 - Apr 2016

  Social Media Community Manager

  • Managed social media content for hundreds of locally-owned businesses, enhancing their online presence.• Conducted interviews and trained creative specialists to ensure high-quality content creation.• Successfully maintained positive reputations for businesses across the country.

• 

  GoDaddy

  May 2016 - Jun 2023

  Manager - Content & Marketing Services

  • Managed a team delivering social media content for thousands of businesses nationwide, ensuring high-quality and engaging content.• Led projects in content strategy, operations, training, and recruitment, contributing to the success of 1-3 projects per quarter.• Achieved significant results in revenue growth and operational efficiency through strategic project management and team leadership.

• 

  Intellibright

  Jun 2023 - now

  Senior Social Media Manager

  • Developed and executed tailored social media strategies for clients, driving brand awareness and lead generation.• Led new client onboarding, optimizing platforms and conducting in-depth social media audits.• Acted as the primary strategist and client-facing expert, aligning efforts with marketing plans and presenting data-driven recommendations.• Partner with SEO, web development, and paid search teams to ensure cohesive marketing efforts across channels.Key Wins:• Grew LinkedIn followers by 200% for a commercial roofing client (4% MoM growth) and increased engagement 2x (2.8%->5.4%).• Increased Facebook impressions by 51x and clicks by 16x for a funeral home client.• Maintained a 99% response rate across 60+ funeral home locations, driving improvements in cumulative Google score ratings (+4.5 → 4.7 over 18 months).• Documented and refined workflows to improve scalability, achieving a 15% efficiency boost in social media scheduling.• Leveraged AI tools to streamline content creation, improving efficiency by 25%. Show less