Forhad Hossain

Experience

• 

  Warid Telecom

  Mar 2007 - Aug 2007

  Management Trainee, Finance

  a) Monitor and supervise of all the Business centers & Warehouse operations of the region b) Monitoring minimum stock requirements of the entire business center.c) Ensure daily reconciliation of stock and cash with logistics, financial instruments, TABS as well as Excel sheet for all business center and warehoused) Regular accounting reconciliation between all the business centers/ warehouse and GL of the financials e) Preparation of bank reconciliation statement of child account of the entire business center and warehouse.f) Co-ordinate with cross functional department for reconciliation of sales, inventory and cash. Show less

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  British American Tobacco

  Sept 2007 - Apr 2013

  • Responsible to plan, organize, direct and lead a team (Territory Officers and Assistant Territory Officers) to ensure proper execution of all kind of Trade Marketing activities for the area markets.• Responsible for managing a number of distributors to be compliant with company strategy and ensure adequate involvement and investment to grow business in respective markets.• Enable team to ensure 100% distribution of BATB’s key brands in all cigarette selling outlets.• Achieve Sales target for the Area (both lifting target and Secondary sales targets)• Enable team to improve superior campaign execution and top notch merchandising in the market.• Regularly reviewing performance against set objectives (Market Share Target, Yearly Sales Target, Distribution target etc) & ensure regular follow-up to access progress and take corrective measures to uplift performance even better.• Identify issues and opportunities in the markets and initiate Projects (both short term and Long term) to leverage business performance.• Lead; coach a large team including company management and agency employees.• Ensure resource optimization for respective area.• Monitor and follow-up performance of Senior Territory Officers, Territory Officers & Assistant Territory Officers.• Ensure compliance issues are maintained in each and every aspect set by International Marketing Standard and Tobacco Law.• Assist top team (RM & Head of Trade) in preparing Strategic plan for the area and region. Show less a) Leading a large sales team providing right direction & focus. b) Developing people under my supervision – Assistant Territory Officers, Territory Sales Assistants, Sales managers, Sales Supervisors, Sales persons etc to drive business growth for designated area.c) Execute all sort of marketing campaign for respective area.d) Distributor handling & negotiation according to regional & central direction. e) Preparing market specific plan for brand building activity, TLP- Trade loyalty programs, CDR – consumer dialogue through retailer, and other micro projects for gaining additional sales volume & loyalty drive.f) Closely monitoring competition activities, steps and plan to bid competition. g) Coverage Planning, Dealer appointing, Resource Management, Secondary Supply Chain Management and PoSM execution etc. Show less

  • Area Manager - Marketing

    Jan 2012 - Apr 2013

  • Territory Officer - Trade Marketing & Distribution

    Sept 2007 - Dec 2011
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  Airtel

  May 2013 - Mar 2016

  • Responsible to formulate zonal plan aligned with company’s direction, organize resources, direct ZSMs and lead entire team (including Territory Managers) to ensure proper execution of short term and long term campaigns.• Responsible for ensuring distribution of all products and EVC (load) in all telecom outlets.• Manage and develop distribution channel with right selection of distributor/partner and direct ZSM/TM to formulate distribution strategy aligned with company objectives. • Achieving yearly targets (both in quantity and quality parameters); initiate Zonal program (trade centric) to achieve those target aligned with company objectives. • Regularly reviewing team’s performance against set objectives (Market Share Target, Yearly Sales Target, Distribution target etc) & ensure regular follow-up to access progress and take corrective measures to uplift performance even better.• Ensure right control mechanism for every single penny spent in the market with positive business return. • Support departmental head with right information, market feedbacks, competition move and strategic moves that can be taken going forward. • Lead; coach ZSMs and TMs so that they can train and develop distribution house people.• Direct team and enable them to improve superior campaign execution and top notch merchandising in the market.• Work with other ZBMs for formulating national strategy through regular meeting at HO. Show less • Responsible to plan, organize, direct and lead Territory Managers to ensure proper execution of short term and long term campaigns.• Responsible for managing distributors to be compliant with company strategy and ensure adequate involvement and investment to grow business in respective markets.• Enable team to ensure optimum distribution of Airtel in all PoP covered areas.• Achieving Sales target for the Area (both in Secondary sales targets & tertiary)• Achieve Net add targets and thereby increasing revenue & RMS sustainably. • Enable team to improve superior campaign execution and top notch merchandising in the market.• Regularly reviewing performance against set objectives (Market Share Target, Yearly Sales Target, Distribution target etc) & ensure regular follow-up to access progress and take corrective measures to uplift performance even better.• Identify issues and opportunities in the markets and initiate Projects (both short term and Long term) to leverage business performance.• Lead; coach a large team including company and distribution people.• Ensure resource optimization for respective area. Show less

  • Zonal Business Manager - ZBM

    Jan 2015 - Mar 2016

  • Zonal Sales Manager

    May 2013 - Dec 2014
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  Glaxosmithkline Bangladesh

  Apr 2016 - Sept 2016

  Regional Manager
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  Banglalink

  Oct 2016 - now

  Responsible for managing top line of business with P&L responsibility of the cluster consists of 5 regions and 24 districts. Key responsibilities includes cluster Annual Business plan formulation, forecasting sales with right mix to ensure profitability, identifying network roll out strategy jointly with commercial strategy & network roll out team, analyze current / potential market opportunities, lead regional managers & trade marketing team of the cluster to achieve over all commercial objectives. Show less

  • Cluster Director - Central cluster

    Jun 2023 - now

  • Cluster Director - Northern Bangladesh

    Jul 2021 - May 2023

  • Head of Channel planning

    Sept 2018 - Jul 2021

  • Head of Regional Sales

    Oct 2016 - Aug 2018