Rimma Asmian

Experience

• 

  Adidas Group

  Sept 2008 - May 2013

  Store Manager
• 

  Momentum Worldwide

  May 2013 - Dec 2015

  Account Manager

  - Lead day-to-day management of projects (B2B & B2C events for Microsoft)- Event planning, organisation and on-site coordination

• 

  Grey Group

  Jan 2016 - Oct 2016

  Account Manager

  - Managed 360-campaigns development and launch for P&G with focus on digital advertisement- Lead communication between the client and creative department

• 

  Alternative Strategies

  Oct 2016 - Apr 2018

  Traineeship
• 

  BBDO Group Russia

  Jun 2018 - Feb 2019

  Account Manager

  - Managed 360-campaigns development and launch for PepsiCo with focus on TV commercials and integrated communications; one of them won Effie award- Act as key category expert about client business and brand performance- Forged strong relationships with Creative, Production, Planning, other agency departments and partner companies

• 

  Adidas

  Feb 2019 - now

  - Growing brand awareness of the Outdoor category- Developing and executing strategy, marketing plan for the category- Managing the delivery of all elements of campaign execution including PR, OOH and physical activations as well as WHS and ecom- Leading content creation with agencies- Launching product and promo campaigns with 360 support in all channels- Activating community and athletes

  • Global Manager Digital Commerce, BU Outdoor

    Sept 2022 - now

  • Brand Communications Manager

    Feb 2019 - now